Pipedrive
CRM · www.pipedrive.com
Pipedrive is a web-based sales CRM that helps teams track sales pipelines, manage leads and deals with AI assistance, and automate the sales process.
Switching to Nutshell, which covers 82% of the compared capabilities.
Find my alternative
Way less money.
Top Pipedrive alternatives
We compared 15 products and found 5 cheaper alternatives · vs Pipedrive Lite at $70/mo for 5 seats ($14/seat) · scenario: 5 seats, monthly billing, USD.
Pipedrive costs $70/mo on the Lite plan at 5 seats, monthly billing. We found 5 assessed alternatives that are cheaper in this scenario; 2 of them cover at least 75% of the 11 compared capabilities.
| Product | Match | Price | Annual savings | |
|---|---|---|---|---|
Brevo Starter plan · missing: Custom fields, Email sync & tracking, Meeting scheduling, AI sales assistant, Mobile CRM app, Permissions & security controls marketing automation — adjacent | 45% | $9/mo how? ⓘ | $732 / year 87% cheaper | |
Less Annoying CRM Everything included plan · missing: Lead management, Email sync & tracking, Sales automation & sequences, Meeting scheduling, Reports & forecasting, AI sales assistant, Mobile CRM app | 36% | $15/mo how? ⓘ | $660 / year 79% cheaper | |
Freshsales Growth plan · missing: Lead management, Email sync & tracking, Meeting scheduling, Reports & forecasting, AI sales assistant, Mobile CRM app | 45% | $45/mo how? ⓘ | $300 / year 36% cheaper | |
TOP PICK Nutshell Foundation plan · missing: Custom fields, Permissions & security controls | 82% | $65/mo how? ⓘ | $60 / year 7% cheaper |
Which Pipedrive alternative for which situation
Picked by the numbers in this scenario — same subtype unless stated, assessed products only.
- Best paid drop-in
- Nutshell — $65/mo (Foundation plan) · covers 82%
- Need sales pipeline management, lead management, contact management, custom fields, email sync & tracking, sales automation & sequences, meeting scheduling, reports & forecasting, AI sales assistant, mobile CRM app or permissions & security controls?
- Keap — from $0/mo (Free trial plan)
What you give up
Capabilities Pipedrive has that the top alternatives lack.
- Lead management — Capture, score, and organize incoming leads.Missing from Less Annoying CRM, Freshsales.
- Custom fields — Add custom fields to records to track your own data.Missing from Brevo.
- Email sync & tracking — Sync email conversations and track opens with contacts.Missing from Brevo, Less Annoying CRM, Freshsales.
- Sales automation & sequences — Automate outreach sequences and follow-up tasks.Missing from Less Annoying CRM.
- Meeting scheduling — Let prospects book meetings directly from the CRM.Missing from Brevo, Less Annoying CRM, Freshsales.
- Reports & forecasting — View reports and forecasts on pipeline and sales performance.Missing from Less Annoying CRM, Freshsales.
- AI sales assistant — Get AI-generated suggestions and summaries for sales activity.Missing from Brevo, Less Annoying CRM, Freshsales.
- Mobile CRM app — Access the CRM from a mobile app.Missing from Brevo, Less Annoying CRM, Freshsales.
- Permissions & security controls — Control what each team member can see and edit.Missing from Brevo.
Price at your volume
The same comparison recomputed at three sizes. Plan caps change who is cheapest.
Feature comparison
Pipedrive vs the top alternatives, on the 11 compared capabilities.
| Capability | Pipedrive | Keap | Brevo | Less Annoying CRM | Freshsales |
|---|---|---|---|---|---|
| Sales pipeline management from Lite | ✓ | ✓ | ✓ | ✓ | ✓ |
| Lead management from Lite | ✓ | ✓ | ✓ | ✗ | ✗ |
| Contact management from Lite | ✓ | ✓ | ✓ | ✓ | ✓ |
| Custom fields | ✓ | ✓ | ✗ | ✓ | ✓ |
| Email sync & tracking from Growth | ✓ | ✓ | ✗ | ✗ | ✗ |
| Sales automation & sequences from Growth | ✓ | ✓ | ✓ | ✗ | ✓ |
| Meeting scheduling from Growth | ✓ | ✓ | ✗ | ✗ | ✗ |
| Reports & forecasting from Lite | ✓ | ✓ | ✓ | ✗ | ✗ |
| AI sales assistant | ✓ | ✓ | ✗ | ✗ | ✗ |
| Mobile CRM app | ✓ | ✓ | ✗ | ✗ | ✗ |
| Permissions & security controls | ✓ | ✓ | ✗ | ✓ | ✓ |
| Scenario price cheapest qualifying plan | $70/mo Lite | $0/mo Free trial | $0/mo Free | $15/mo Everything included | $45/mo Growth |
✓ means the product offers the capability — possibly only on a higher tier than the plan priced below it. The price row shows the cheapest plan that qualifies for our comparison scenario, with its plan name; a $0 free plan may not include every checked capability.
What Pipedrive covers
The capability set used for comparison. Grey entries are not available on self-serve plans.
- ✓ Sales pipeline management — from Lite
- ✓ Lead management — from Lite
- ✓ Contact management — from Lite
- ✓ Custom fields
- ✓ Email sync & tracking — from Growth
- ✓ Sales automation & sequences — from Growth
- ✓ Meeting scheduling — from Growth
- ✓ Reports & forecasting — from Lite
- ✓ AI sales assistant
- ✓ Mobile CRM app
- ✓ Permissions & security controls
Price ladder
Observed prices from the official pricing page.
Sources
Every claim traces to an official source and a check date.
- https://www.pipedrive.com (official_pricing, checked 2026-09-07)
- https://www.pipedrive.com/th/pricing (official_pricing, checked 2026-08-25)
Frequently asked
How much does Pipedrive cost?
Pipedrive's Lite plan costs $70/mo in our scenario (5 seats, monthly billing).
Is there a free Pipedrive alternative?
We have not verified a free plan that fits this scenario among the assessed alternatives.
What is the cheapest Pipedrive alternative?
In our scenario (5 seats, monthly billing), Keap is the cheapest assessed alternative at $0/mo (Free trial plan).
What is the cheapest Pipedrive alternative with Email sync & tracking?
Keap covers Email sync & tracking and costs $0/mo (Free trial plan) in our scenario.
Does Pipedrive have a free plan?
No. Pipedrive has no free plan on its official pricing page.
When were these prices checked?
Between 2026-08-25 and 2026-09-07, on the vendors' official pricing pages.