Are you the cheaper
alternative?
We send you people who are actively looking for a cheaper replacement for your competitor. The question is: what can you offer them?
Verified: X% cheaper than the big name.
What you can do
Free where it improves our data. Paid only for clearly labelled visibility.
Verify ownership and get the Claimed badge, switcher analytics, competitor pricing alerts, and listing management. Pricing corrections stay free — accuracy first.
Claim your listing →A genuine discount lowers the price our users pay — which can legitimately make you the cheapest. That is the one way to move up: become cheaper.
Every qualifying product gets a public evidence page — “X% cheaper than [competitor], covering Y% of compared capabilities.” Link it, embed the badge, use it in your marketing.
A clearly labelled sponsored card on your category and competitor pages. It buys visibility, never ranking — organic results stay untouched. Limited to one slot per category.
Book the slot →What you cannot do
Pay for ranking. Capability matches and organic ordering are computed from sourced data only — commercial relationships never touch them. Sponsored placement exists, is clearly labelled, and is never mixed into organic results. That rule is what makes a “cheaper than” claim from us worth sharing.