Keap alternatives
CRM · keap.com
Keap is a CRM and business automation platform for small businesses combining contact management, marketing and sales automation, email and text marketing, appointments, invoicing and payments.
We only list alternatives we can defend with sourced pricing data.
Top Keap alternatives
We compared 15 products and found 15 alternatives · Keap pricing is still being verified, so savings are not computed yet · scenario: 5 seats, monthly billing, USD.
We list 15 assessed alternatives; Keap's own price is not verified yet, so no cheaper-than claim is made.
| Product | Match | Price | Annual savings | |
|---|---|---|---|---|
Brevo Starter plan · missing: Email sync & tracking, AI sales assistant, Custom fields, Mobile CRM app, Meeting scheduling, Permissions & security controls marketing automation — adjacent | 45% | $9/mo how? ⓘ | — | |
Less Annoying CRM Everything included plan · missing: Lead management, Email sync & tracking, Sales automation & sequences, AI sales assistant, Reports & forecasting, Mobile CRM app, Meeting scheduling sales crm — adjacent | 36% | $15/mo how? ⓘ | — | |
Freshsales Growth plan · missing: Lead management, Email sync & tracking, AI sales assistant, Reports & forecasting, Mobile CRM app, Meeting scheduling, Permissions & security controls sales crm — adjacent | 36% | $45/mo how? ⓘ | — | |
Nutshell Foundation plan · missing: Sales pipeline management, Lead management, Sales automation & sequences, Reports & forecasting, Custom fields, Meeting scheduling, Permissions & security controls sales crm — adjacent | 36% | $65/mo how? ⓘ | — | |
TOP PICK Zoho CRM Standard plan · missing: AI sales assistant | 91% | $70/mo how? ⓘ | — | |
Pipedrive Lite plan · missing: Email sync & tracking, Sales automation & sequences, Custom fields, Meeting scheduling, Permissions & security controls sales crm — adjacent | 55% | $70/mo how? ⓘ | — | |
Capsule CRM Starter plan · missing: Lead management, Email sync & tracking, Sales automation & sequences, Meeting scheduling, Permissions & security controls sales crm — adjacent | 55% | $90/mo how? ⓘ | — | |
noCRM Starter plan · missing: Email sync & tracking, Sales automation & sequences, AI sales assistant, Reports & forecasting, Meeting scheduling, Permissions & security controls sales crm — adjacent | 45% | $95/mo how? ⓘ | — | |
HubSpot Marketing Hub Marketing Hub Starter plan · missing: Sales pipeline management, Email sync & tracking, Sales automation & sequences, Custom fields, Mobile CRM app, Permissions & security controls marketing automation — adjacent | 45% | $100/mo how? ⓘ | — | |
HubSpot Sales Hub Starter plan · missing: Lead management, Sales automation & sequences, Reports & forecasting, Custom fields, Mobile CRM app, Meeting scheduling, Permissions & security controls | 36% | $100/mo how? ⓘ | — | |
Copper Basic plan · missing: AI sales assistant, Reports & forecasting, Meeting scheduling sales crm — adjacent | 73% | $145/mo how? ⓘ | — | |
Insightly CRM Plus plan · missing: Sales automation & sequences, AI sales assistant, Meeting scheduling | 73% | $145/mo how? ⓘ | — | |
folk Standard plan · missing: Lead management, Sales automation & sequences, Reports & forecasting, Custom fields, Meeting scheduling, Permissions & security controls sales crm — adjacent | 45% | $150/mo how? ⓘ | — | |
Attio Plus plan · missing: Lead management, Sales automation & sequences, Meeting scheduling sales crm — adjacent | 73% | $220/mo how? ⓘ | — | |
Close Essentials plan · missing: Sales automation & sequences, Meeting scheduling, Permissions & security controls sales crm — adjacent | 73% | $245/mo how? ⓘ | — |
Which Keap alternative for which situation
Picked by the numbers in this scenario — same subtype unless stated, assessed products only.
- Best paid drop-in
- Zoho CRM — $70/mo (Standard plan) · covers 91%
- Need contact management, sales pipeline management, lead management, sales automation & sequences or reports & forecasting?
- Brevo — from $9/mo (Starter plan)
- Need email sync & tracking, AI sales assistant or mobile CRM app?
- Nutshell — from $65/mo (Foundation plan)
- Need custom fields or permissions & security controls?
- Less Annoying CRM — from $15/mo (Everything included plan)
- Need meeting scheduling?
- Zoho CRM — from $70/mo (Standard plan)
What you give up
Capabilities Keap has that the top alternatives lack.
- Sales pipeline management — Track deals through customizable pipeline stages.Missing from Nutshell.
- Lead management — Capture, score, and organize incoming leads.Missing from Less Annoying CRM, Freshsales, Nutshell.
- Email sync & tracking — Sync email conversations and track opens with contacts.Missing from Brevo, Less Annoying CRM, Freshsales.
- Sales automation & sequences — Automate outreach sequences and follow-up tasks.Missing from Less Annoying CRM, Nutshell.
- AI sales assistant — Get AI-generated suggestions and summaries for sales activity.Missing from Brevo, Less Annoying CRM, Freshsales.
- Reports & forecasting — View reports and forecasts on pipeline and sales performance.Missing from Less Annoying CRM, Freshsales, Nutshell.
- Custom fields — Add custom fields to records to track your own data.Missing from Brevo, Nutshell.
- Mobile CRM app — Access the CRM from a mobile app.Missing from Brevo, Less Annoying CRM, Freshsales.
- Meeting scheduling — Let prospects book meetings directly from the CRM.Missing from Brevo, Less Annoying CRM, Freshsales, Nutshell.
- Permissions & security controls — Control what each team member can see and edit.Missing from Brevo, Freshsales, Nutshell.
Price at your volume
The same comparison recomputed at three sizes. Plan caps change who is cheapest.
Feature comparison
Keap vs the top alternatives, on the 11 compared capabilities.
| Capability | Keap | Brevo | Less Annoying CRM | Freshsales | Nutshell |
|---|---|---|---|---|---|
| Contact management from Keap | ✓ | ✓ | ✓ | ✓ | ✓ |
| Sales pipeline management from Keap | ✓ | ✓ | ✓ | ✓ | ✗ |
| Lead management from Keap | ✓ | ✓ | ✗ | ✗ | ✗ |
| Email sync & tracking from Keap | ✓ | ✗ | ✗ | ✗ | ✓ |
| Sales automation & sequences from Keap | ✓ | ✓ | ✗ | ✓ | ✗ |
| AI sales assistant from Keap | ✓ | ✗ | ✗ | ✗ | ✓ |
| Reports & forecasting from Keap | ✓ | ✓ | ✗ | ✗ | ✗ |
| Custom fields from Keap | ✓ | ✗ | ✓ | ✓ | ✗ |
| Mobile CRM app from Keap | ✓ | ✗ | ✗ | ✗ | ✓ |
| Meeting scheduling from Keap | ✓ | ✗ | ✗ | ✗ | ✗ |
| Permissions & security controls from Keap | ✓ | ✗ | ✓ | ✗ | ✗ |
| Scenario price cheapest qualifying plan | — | $9/mo Starter | $15/mo Everything included | $45/mo Growth | $65/mo Foundation |
✓ means the product offers the capability — possibly only on a higher tier than the plan priced below it. The price row shows the cheapest plan that qualifies for our comparison scenario, with its plan name; a $0 free plan may not include every checked capability.
What Keap covers
The capability set used for comparison. Grey entries are not available on self-serve plans.
- ✓ Contact management — from Keap
- ✓ Sales pipeline management — from Keap
- ✓ Lead management — from Keap
- ✓ Email sync & tracking — from Keap
- ✓ Sales automation & sequences — from Keap
- ✓ AI sales assistant — from Keap
- ✓ Reports & forecasting — from Keap
- ✓ Custom fields — from Keap
- ✓ Mobile CRM app — from Keap
- ✓ Meeting scheduling — from Keap
- ✓ Permissions & security controls — from Keap
Price ladder
Observed prices from the official pricing page.
Who switched
Anonymous: no account, no email, no IP stored. Reports are shown once a switch has 3 or more and never change ranking or order — alternatives are computed from prices and capabilities only.
Sources
Every claim traces to an official source and a check date.
- https://keap.com/pricing (official_pricing, checked 2026-10-26)
Frequently asked
Is there a free Keap alternative?
We have not verified a free plan that fits this scenario among the assessed alternatives.
What is the cheapest Keap alternative?
In our scenario (5 seats, monthly billing), Brevo is the cheapest assessed alternative at $9/mo (Starter plan).
What is the cheapest Keap alternative with Meeting scheduling?
Zoho CRM covers Meeting scheduling and costs $70/mo (Standard plan) in our scenario.
Does Keap have a free plan?
No. Keap has no free plan on its official pricing page.
When were these prices checked?
Between 2026-08-26 and 2026-10-28, on the vendors' official pricing pages.
