MailerLite
Email Marketing · www.mailerlite.com
MailerLite is an email marketing platform offering campaigns, automations, signup forms, landing pages, websites and monetization tools such as digital products and paid newsletter subscriptions.
Switching to GetResponse saves $144 / year and covers 77% of the compared capabilities.
Find my alternative
Way less money.
Top MailerLite alternatives
We compared 14 products and found 12 cheaper alternatives · vs MailerLite Comfort at $12/mo · scenario: single user, monthly billing, USD.
MailerLite’s own free plan covers this scenario. If you’re paying for features you don’t use, downgrading beats switching. The paid comparison below is for when you’ve outgrown free tiers — the “Free plans” view shows alternatives if you want free with different limits.
MailerLite costs $12/mo on the Comfort plan at single user, monthly billing. We found 12 assessed alternatives that are cheaper in this scenario; 2 of them cover at least 75% of the 13 compared capabilities. MailerLite's own free plan covers this scenario, so downgrading may beat switching.
| Product | Match | Price | Annual savings | |
|---|---|---|---|---|
TOP PICK Sender Standard plan · missing: Paid subscriptions, Website builder, Digital product sales, Signup forms & popups, AI writing assistant | 62% | $7/mo how? ⓘ | $60 / year 42% cheaper | |
Moosend Pro plan · missing: Remove branding, Paid subscriptions, Website builder, Digital product sales, Signup forms & popups | 62% | $9/mo how? ⓘ | $36 / year 25% cheaper | |
Brevo Starter plan · missing: Marketing automation, Audience segmentation, Email templates, Paid subscriptions, Transactional email API, Website builder, Digital product sales, Signup forms & popups, AI writing assistant | 31% | $9/mo how? ⓘ | $36 / year 25% cheaper | |
EmailOctopus Pro plan · missing: A/B testing, Audience segmentation, Dedicated IP, Paid subscriptions, Transactional email API, Website builder, Digital product sales, Signup forms & popups, AI writing assistant | 31% | $9/mo how? ⓘ | $36 / year 25% cheaper | |
Omnisend Standard plan · missing: Dedicated IP, Paid subscriptions, Transactional email API, Website builder, Digital product sales, Signup forms & popups | 54% | $11.20/mo how? ⓘ | $9.60 / year 7% cheaper |
Which MailerLite alternative for which situation
Picked by the numbers in this scenario — same subtype unless stated, assessed products only.
- Best free plan
- GetResponse — $0/mo (Free plan) · covers 77%
- Need marketing automation, A/B testing, audience segmentation, email templates, remove branding, dedicated IP, paid subscriptions, transactional email API, digital product sales or AI writing assistant?
- beehiiv — from $0/mo (Launch plan)
- Need landing pages or website builder?
- GetResponse — from $0/mo (Free plan)
What you give up
Capabilities MailerLite has that the top alternatives lack.
- Landing pages — Build landing pages to pair with email campaigns.Missing from beehiiv.
- Remove branding — Remove the provider's branding from sent emails.Missing from Moosend.
- Paid subscriptions — Sell paid subscriptions to your email list.Missing from Sender, Moosend.
- Website builder — Build a website using the same platform as your email campaigns.Missing from beehiiv, Sender, Moosend.
- Digital product sales — Sell digital products directly to your email list.Missing from GetResponse, Sender, Moosend.
- Signup forms & popups — Collect new subscribers with signup forms and popups.Missing from beehiiv, GetResponse, Sender, Moosend.
- AI writing assistant — Get AI help drafting email copy.Missing from GetResponse, Sender.
Feature comparison
MailerLite vs the top alternatives, on the 13 compared capabilities.
| Capability | MailerLite | beehiiv | GetResponse | Sender | Moosend |
|---|---|---|---|---|---|
| Marketing automation from Free | ✓ | ✓ | ✓ | ✓ | ✓ |
| A/B testing from Comfort | ✓ | ✓ | ✓ | ✓ | ✓ |
| Audience segmentation from Free | ✓ | ✓ | ✓ | ✓ | ✓ |
| Email templates from Free | ✓ | ✓ | ✓ | ✓ | ✓ |
| Landing pages from Free | ✓ | ✗ | ✓ | ✓ | ✓ |
| Remove branding from Comfort | ✓ | ✓ | ✓ | ✓ | ✗ |
| Dedicated IP from Enterprise | ✓ | ✓ | ✓ | ✓ | ✓ |
| Paid subscriptions | ✓ | ✓ | ✓ | ✗ | ✗ |
| Transactional email API | ✓ | ✓ | ✓ | ✓ | ✓ |
| Website builder | ✓ | ✗ | ✓ | ✗ | ✗ |
| Digital product sales | ✓ | ✓ | ✗ | ✗ | ✗ |
| Signup forms & popups | ✓ | ✗ | ✗ | ✗ | ✗ |
| AI writing assistant | ✓ | ✓ | ✗ | ✗ | ✓ |
| Scenario price cheapest qualifying plan | $12/mo Comfort | $0/mo Launch | $0/mo Free | $0/mo Free Forever | $0/mo Free Trial |
✓ means the product offers the capability — possibly only on a higher tier than the plan priced below it. The price row shows the cheapest plan that qualifies for our comparison scenario, with its plan name; a $0 free plan may not include every checked capability.
What MailerLite covers
The capability set used for comparison. Grey entries are not available on self-serve plans.
- ✓ Marketing automation — from Free
- ✓ A/B testing — from Comfort
- ✓ Audience segmentation — from Free
- ✓ Email templates — from Free
- ✓ Landing pages — from Free
- ✓ Remove branding — from Comfort
- ✓ Dedicated IP — from Enterprise
- ✓ Paid subscriptions
- ✓ Transactional email API
- ✓ Website builder
- ✓ Digital product sales
- ✓ Signup forms & popups
- ✓ AI writing assistant
- ✗ Conditional logic
Price ladder
Observed prices from the official pricing page.
Sources
Every claim traces to an official source and a check date.
- https://www.mailerlite.com/pricing (official_pricing, checked 2026-08-31)
Frequently asked
How much does MailerLite cost?
MailerLite's Comfort plan costs $12/mo in our scenario (single user, monthly billing). A free plan exists.
Is there a free MailerLite alternative?
Yes. GetResponse has a free plan that covers 77% of the 13 capabilities we compared against MailerLite.
What is the cheapest MailerLite alternative?
In our scenario (single user, monthly billing), beehiiv is the cheapest assessed alternative at $0/mo (Launch plan).
Does MailerLite have a free plan?
Yes. MailerLite's free plan is limited to 2 seats.
When were these prices checked?
Between 2026-08-26 and 2026-09-07, on the vendors' official pricing pages.