HubSpot Marketing Hub is an alternative
to MailerLite
$120/mo (Marketing Hub Starter · 3k) vs MailerLite Comfort · 2.5k at $33/mo — covering 31% of the 12 compared capabilities.
Same job. Compare the fees.
Comparison scenario
Every cheaper-than claim is tied to a defined scenario — never a bare list price.
2,500 contacts, 10,000 emails/month, monthly billing · USD · prices as observed on official pricing pages.
Comfort · 2.5k plan at $33/mo, the cheapest paid plan.
Marketing Hub Starter · 3k: 120 USD/monthly.
MailerLite costs $33/mo on the Comfort · 2.5k plan at 2,500 contacts, 10,000 emails/month, monthly billing. HubSpot Marketing Hub costs $120/mo (Marketing Hub Starter · 3k plan), which is not cheaper than MailerLite Comfort · 2.5k at $33/mo in this scenario.
Capability comparison
HubSpot Marketing Hub covers 31% of the 12 capabilities compared against MailerLite. ✓ native · ◐ via integration · ✗ not found.
| Capability | HubSpot Marketing Hub | MailerLite |
|---|---|---|
| Marketing automation | ✓ | ✓ |
| A/B testing | ↑ Marketing Hub Enterprise | ✓ |
| Audience segmentation | ✓ | ✓ |
| Email templates | ✗ | ✓ |
| Landing pages | ✓ | ✓ |
| Remove branding | ✓ | ✓ |
| Paid subscriptions | ✗ | ✓ |
| Transactional email API | ✗ | ◐ |
| Website builder | ✗ | ✓ |
| Digital product sales | ✗ | ✓ |
| Signup forms & popups | ✗ | ✓ |
| AI writing assistant | ✗ | ✓ |
What you give up
Capabilities MailerLite has that HubSpot Marketing Hub lacks.
- A/B testing — Test variations of an email to see which performs better.Missing from HubSpot Marketing Hub.
- Email templates — Start a campaign from a pre-built email template.Missing from HubSpot Marketing Hub.
- Paid subscriptions — Sell paid subscriptions to your email list.Missing from HubSpot Marketing Hub.
- Transactional email API — Send transactional emails programmatically via an API.Missing from HubSpot Marketing Hub.
- Website builder — Build a website using the same platform as your email campaigns.Missing from HubSpot Marketing Hub.
- Digital product sales — Sell digital products directly to your email list.Missing from HubSpot Marketing Hub.
- Signup forms & popups — Collect new subscribers with signup forms and popups.Missing from HubSpot Marketing Hub.
- AI writing assistant — Get AI help drafting email copy.Missing from HubSpot Marketing Hub.
Price at your volume
The same comparison recomputed at three sizes. Plan caps change who is cheapest.
| Usage | MailerLite | HubSpot Marketing Hub |
|---|---|---|
| 1,000 contacts, 4,000 emails/month | $19/moComfort | $20/mocosts moreMarketing Hub Starter |
| 2,500 contacts, 10,000 emails/month | $33/moComfort · 2.5k | $120/mocosts moreMarketing Hub Starter · 3k |
| 10,000 contacts, 40,000 emails/month | $89/moComfort · 10k | $410/mocosts moreMarketing Hub Starter · 10k |
Plans & pricing, side by side
Advertised prices in USD as observed on the official pricing pages — per-seat and transaction-fee plans are marked.
| Free Tools | Free |
| Marketing Hub Starter | $20/seat/mo |
| Marketing Hub Starter · 3k | $120/seat/mo |
| Marketing Hub Starter · 10k | $410/seat/mo |
| Marketing Hub Professional | $890/mo |
| Marketing Hub Professional · 7k | $1140/mo |
| Marketing Hub Professional · 12k | $1390/mo |
| Marketing Hub Enterprise | $3600/mo (billed yearly) |
| Free | Free |
| Comfort | $19/mo |
| Comfort · 2.5k | $33/mo |
| Comfort · 10k | $89/mo |
| Comfort · 500 | $12/mo |
| Comfort · 5k | $49/mo |
| Comfort · 8k | $69/mo |
| Comfort · 15k | $129/mo |
| Comfort · 20k | $159/mo |
| Comfort · 25k | $179/mo |
| Power | $39/mo |
| Power · 2.5k | $49/mo |
| Power · 10k | $129/mo |
| Power · 500 | $25/mo |
| Power · 5k | $69/mo |
| Power · 8k | $99/mo |
| Power · 15k | $179/mo |
| Power · 20k | $219/mo |
| Power · 25k | $239/mo |
| Enterprise | Contact sales |
Frequently asked
What does HubSpot Marketing Hub lack compared with MailerLite?
A/B testing, Email templates, Dedicated IP, Paid subscriptions, Transactional email API, Website builder, Digital product sales, Signup forms & popups, AI writing assistant — 9 of the 12 compared capabilities.
When were these prices checked?
MailerLite: 2026-11-01; HubSpot Marketing Hub: 2026-10-28 — on the official pricing pages.
Who switched
Anonymous: no account, no email, no IP stored. Reports are shown once a switch has 3 or more and never change ranking or order — alternatives are computed from prices and capabilities only.
Sources & freshness
- https://www.mailerlite.com/pricing (official_pricing, checked 2026-11-01)
- HubSpot Marketing Hub data last verified 2026-10-28