HubSpot is an alternative
to Keap
$100/mo (Sales Hub Starter) vs Keap at — — covering 36% of the 11 compared capabilities.
Cheaper. Not the same job.
Comparison scenario
Every cheaper-than claim is tied to a defined scenario — never a bare list price.
5 seats, monthly billing · USD · prices as observed on official pricing pages.
plan at —, the cheapest paid plan.
Sales Hub Starter: 20 USD/monthly; 4 extra seat(s) × 20 USD.
We list 1 assessed alternative; Keap's own price is not verified yet, so no cheaper-than claim is made.
Capability comparison
HubSpot covers 36% of the 11 capabilities compared against Keap. ✓ native · ◐ via integration · ✗ not found.
| Capability | HubSpot | Keap |
|---|---|---|
| Contact management | ✓ | ✓ |
| Sales pipeline management | ✓ | ✓ |
| Lead management | ✗ | ✓ |
| Email sync & tracking | ✓ | ✓ |
| Sales automation & sequences | ↑ Sales Hub Professional | ✓ |
| AI sales assistant | ✓ | ✓ |
| Reports & forecasting | ↑ Sales Hub Professional | ✓ |
| Custom fields | ✗ | ✓ |
| Mobile CRM app | ✗ | ✓ |
| Meeting scheduling | ✗ | ✓ |
| Permissions & security controls | ✗ | ✓ |
What you give up
Capabilities Keap has that HubSpot lacks.
- Lead management — Capture, score, and organize incoming leads.Missing from HubSpot.
- Sales automation & sequences — Automate outreach sequences and follow-up tasks.Missing from HubSpot.
- Reports & forecasting — View reports and forecasts on pipeline and sales performance.Missing from HubSpot.
- Custom fields — Add custom fields to records to track your own data.Missing from HubSpot.
- Mobile CRM app — Access the CRM from a mobile app.Missing from HubSpot.
- Meeting scheduling — Let prospects book meetings directly from the CRM.Missing from HubSpot.
- Permissions & security controls — Control what each team member can see and edit.Missing from HubSpot.
Price at your volume
The same comparison recomputed at three sizes. Plan caps change who is cheapest.
| Usage | Keap | HubSpot |
|---|---|---|
| 3 seats | — | $60/moSales Hub Starter |
| 10 seats | — | $150/moSales Hub Enterprise |
| 25 seats | — | $150/moSales Hub Enterprise |
Plans & pricing, side by side
Advertised prices in USD as observed on the official pricing pages — per-seat and transaction-fee plans are marked.
| Free Tools | Free |
| Sales Hub Starter | $20/seat/mo |
| Sales Hub Professional | $100/seat/mo |
| Sales Hub Enterprise | $150/mo (billed yearly) |
| Keap | $299/mo |
Frequently asked
What does HubSpot lack compared with Keap?
Lead management, Sales automation & sequences, Reports & forecasting, Custom fields, Mobile CRM app, Meeting scheduling, Permissions & security controls — 7 of the 11 compared capabilities.
When were these prices checked?
Keap: 2026-10-26; HubSpot: 2026-10-26 — on the official pricing pages.
Who switched
Anonymous: no account, no email, no IP stored. Reports are shown once a switch has 3 or more and never change ranking or order — alternatives are computed from prices and capabilities only.
Sources & freshness
- https://keap.com/pricing (official_pricing, checked 2026-10-26)
- HubSpot data last verified 2026-10-26