Fathom Analytics alternatives

Web Analytics · usefathom.com

Privacy-first, cookie-free website analytics with a flat price that scales by pageviews.

web analyticsPaid plans from $15/mo (Base)Prices verified 2026-10-28
Visit Fathom Analytics ↗
You could save
100%
$180 / year

Switching to Umami, which covers 71% of the compared capabilities.

Find my alternative
Same job.
Way less money.

Top Fathom Analytics alternatives

We compared 16 products and found 8 cheaper options (5 of them cover at least half the compared features) · vs Fathom Analytics Base at $15/mo · scenario: 50,000 pageviews or events/month, 1 site, monthly billing, USD.

The short version

Fathom Analytics costs $15/mo on the Base plan at 50,000 pageviews or events/month, 1 site, monthly billing. We found 8 assessed alternatives that are cheaper in this scenario; 2 of them cover at least 75% of the 7 compared capabilities.

ProductMatchPriceAnnual savings
TOP PICK
DataBull
Hosted Starter (beta) plan · missing: Data export
86%$9/mo
how? ⓘ
$72 / year
40% cheaper
Pirsch Analytics
Standard · 100k plan · missing: Realtime visitor view
86%$12/mo
how? ⓘ
$36 / year
20% cheaper

Which Fathom Analytics alternative for which situation

Picked by the numbers in this scenario — same subtype unless stated, assessed products only.

Best free plan
Umami — $0/mo (Hobby plan) · covers 71%
Best open source or self-hosted
DataBull — $9/mo (Hosted Starter (beta) plan) · covers 86%
Best paid drop-in
DataBull — $9/mo (Hosted Starter (beta) plan) · covers 86%
Need pageview analytics, event tracking, data export, analytics API or realtime visitor view?
PostHog — from $0/mo (Free plan)
Need privacy-focused analytics?
Umami — from $0/mo (Hobby plan)
Need cookie-free analytics?
Simple Analytics — from $0/mo (Free plan)

What you give up

Capabilities Fathom Analytics has that the top alternatives lack.

  • Privacy-focused analytics — Track visitors without using personally identifying data.
    Missing from PostHog, Mixpanel, Minilytics.
  • Cookie-free analytics — Track visitors without setting cookies.
    Missing from PostHog, Umami, Mixpanel, Minilytics.
  • Data export — Export raw analytics data for use in other tools.
    Missing from Minilytics.
  • Analytics API — Pull analytics data programmatically via an API.
    Missing from Umami, Minilytics.
  • Realtime visitor view — See visitors on the site right now (live or last-minutes view).
    Missing from Mixpanel.

Price at your volume

The same comparison recomputed at three sizes. Plan caps change who is cheapest.

UsageFathom AnalyticsCheapest assessed alternative
10,000 pageviews or events/month$15/moBase$0/mocheaperPostHog · Free
50,000 pageviews or events/month$15/moBase$0/mocheaperPostHog · Free
250,000 pageviews or events/month$45/moBase · 500k$0/mocheaperPostHog · Free

Feature comparison

Fathom Analytics vs the top alternatives, on the 7 compared capabilities.

CapabilityFathom AnalyticsPostHogUmamiMixpanelMinilytics
Pageview analytics✓✓✓✓✓
Event tracking✓✓✓✓✓
Privacy-focused analytics✓✗✓✗✗
Cookie-free analytics✓✗✗✗✗
Data export✓✓✓✓✗
Analytics API✓✓✗✓✗
Realtime visitor view✓✓✓✗✓
Scenario price
cheapest qualifying plan
$15/mo
Base
$0/mo
Free
$0/mo
Hobby
$0/mo
Free
$0/mo
Self-hosted (open source)

✓ means the product offers the capability — possibly only on a higher tier than the plan priced below it. The price row shows the cheapest plan that qualifies for our comparison scenario, with its plan name; a $0 free plan may not include every checked capability.

What Fathom Analytics covers

The capability set used for comparison. Grey entries are not available on self-serve plans.

  • ✓ Pageview analytics
  • ✓ Event tracking
  • ✓ Privacy-focused analytics
  • ✓ Cookie-free analytics
  • ✓ Data export
  • ✓ Analytics API
  • ✓ Realtime visitor view

Price ladder

Observed prices from the official pricing page.

Base
$15/mo
Base · 200k
$25/mo
Base · 500k
$45/mo

Who switched

Anonymous: no account, no email, no IP stored. Reports are shown once a switch has 3 or more and never change ranking or order — alternatives are computed from prices and capabilities only.

Sources

Every claim traces to an official source and a check date.

Frequently asked

How much does Fathom Analytics cost?

Fathom Analytics's Base plan costs $15/mo in our scenario (50,000 pageviews or events/month, 1 site, monthly billing).

Is there a free Fathom Analytics alternative?

Yes. Umami has a free plan that covers 71% of the 7 capabilities we compared against Fathom Analytics.

What is the cheapest Fathom Analytics alternative?

In our scenario (50,000 pageviews or events/month, 1 site, monthly billing), PostHog is the cheapest assessed alternative at $0/mo (Free plan).

What is the cheapest Fathom Analytics alternative with Cookie-free analytics?

Simple Analytics covers Cookie-free analytics and costs $0/mo (Free plan) in our scenario.

Does Fathom Analytics have a free plan?

No. Fathom Analytics has no free plan on its official pricing page.

When were these prices checked?

Between 2026-10-26 and 2026-10-29, on the vendors' official pricing pages.

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