Fathom Analytics
Web Analytics · usefathom.com
Privacy-first, cookie-free website analytics with a flat price that scales by pageviews.
Switching to Matomo, which covers 83% of the compared capabilities.
Find my alternative
Way less money.
Top Fathom Analytics alternatives
We compared 14 products and found 12 cheaper alternatives · vs Fathom Analytics Base at $15/mo · scenario: single user, monthly billing, USD.
Fathom Analytics costs $15/mo on the Base plan at single user, monthly billing. We found 12 assessed alternatives that are cheaper in this scenario; 4 of them cover at least 75% of the 6 compared capabilities. The cheapest option that covers everything we compared is Pirsch Analytics at $6/mo (Standard plan), 60% less.
| Product | Match | Price | Annual savings | |
|---|---|---|---|---|
TOP PICK Pirsch Analytics Standard plan | 100% | $6/mo how? ⓘ | $108 / year 60% cheaper | |
Plausible Analytics Starter plan · missing: Data export | 83% | $9/mo how? ⓘ | $72 / year 40% cheaper | |
DataFast Starter plan · missing: Privacy-focused analytics, Cookie-free analytics, Data export | 50% | $9/mo how? ⓘ | $72 / year 40% cheaper | |
Seline Analytics Pro plan · missing: Data export | 83% | $14/mo how? ⓘ | $12 / year 7% cheaper |
Which Fathom Analytics alternative for which situation
Picked by the numbers in this scenario — same subtype unless stated, assessed products only.
- Best full coverage
- Pirsch Analytics — $6/mo (Standard plan) · covers 100%
- Best free plan
- Matomo — $0/mo (On-Premise Community plan) · covers 83%
- Best open source or self-hosted
- Pirsch Analytics — $6/mo (Standard plan) · covers 100%
- Best paid drop-in
- Pirsch Analytics — $6/mo (Standard plan) · covers 100%
- Need pageview analytics, event tracking, privacy-focused analytics, data export or analytics API?
- Matomo — from $0/mo (On-Premise Community plan)
- Need cookie-free analytics?
- Simple Analytics — from $0/mo (Free plan)
What you give up
Capabilities Fathom Analytics has that the top alternatives lack.
- Privacy-focused analytics — Track visitors without using personally identifying data.Missing from PostHog, Mixpanel.
- Cookie-free analytics — Track visitors without setting cookies.Missing from Matomo, PostHog, Mixpanel.
- Data export — Export raw analytics data for use in other tools.Missing from Simple Analytics.
- Analytics API — Pull analytics data programmatically via an API.Missing from Simple Analytics.
Feature comparison
Fathom Analytics vs the top alternatives, on the 6 compared capabilities.
| Capability | Fathom Analytics | Matomo | Simple Analytics | PostHog | Mixpanel |
|---|---|---|---|---|---|
| Pageview analytics | ✓ | ✓ | ✓ | ✓ | ✓ |
| Event tracking | ✓ | ✓ | ✓ | ✓ | ✓ |
| Privacy-focused analytics | ✓ | ✓ | ✓ | ✗ | ✗ |
| Cookie-free analytics | ✓ | ✗ | ✓ | ✗ | ✗ |
| Data export | ✓ | ✓ | ✗ | ✓ | ✓ |
| Analytics API | ✓ | ✓ | ✗ | ✓ | ✓ |
| Scenario price cheapest qualifying plan | $15/mo Base | $0/mo On-Premise Community | $0/mo Free | $0/mo Free | $0/mo Free |
✓ means the product offers the capability — possibly only on a higher tier than the plan priced below it. The price row shows the cheapest plan that qualifies for our comparison scenario, with its plan name; a $0 free plan may not include every checked capability.
What Fathom Analytics covers
The capability set used for comparison. Grey entries are not available on self-serve plans.
- ✓ Pageview analytics
- ✓ Event tracking
- ✓ Privacy-focused analytics
- ✓ Cookie-free analytics
- ✓ Data export
- ✓ Analytics API
Price ladder
Observed prices from the official pricing page.
Sources
Every claim traces to an official source and a check date.
- https://usefathom.com/pricing (official_pricing, checked 2026-09-07)
- https://usefathom.com/docs/account/faq (official_billing_docs, checked 2026-09-07)
Frequently asked
How much does Fathom Analytics cost?
Fathom Analytics's Base plan costs $15/mo in our scenario (single user, monthly billing).
Is there a free Fathom Analytics alternative?
Yes. Matomo has a free plan that covers 83% of the 6 capabilities we compared against Fathom Analytics.
What is the cheapest Fathom Analytics alternative?
In our scenario (single user, monthly billing), Matomo is the cheapest assessed alternative at $0/mo (On-Premise Community plan).
What is the cheapest Fathom Analytics alternative with Cookie-free analytics?
Simple Analytics covers Cookie-free analytics and costs $0/mo (Free plan) in our scenario.
Does Fathom Analytics have a free plan?
No. Fathom Analytics has no free plan on its official pricing page.
When were these prices checked?
Between 2026-08-25 and 2026-09-07, on the vendors' official pricing pages.