Heap alternatives
Web Analytics · heap.io
Heap is a product analytics platform that automatically captures user behavior on websites and apps and provides charts, funnels, journeys, session replay and related digital experience analytics.
We only list alternatives we can defend with sourced pricing data.
Top Heap alternatives
We compared 16 products and found 15 alternatives · Heap pricing is still being verified, so savings are not computed yet · scenario: 50,000 pageviews or events/month, 1 site, monthly billing, USD.
We list 15 assessed alternatives; Heap's own price is not verified yet, so no cheaper-than claim is made.
| Product | Match | Price | Annual savings | |
|---|---|---|---|---|
TOP PICK DataBull Hosted Starter (beta) plan | 100% | $9/mo how? ⓘ | — | |
Pirsch Analytics Standard · 100k plan web analytics — adjacent | 100% | $12/mo how? ⓘ | — | |
Fathom Analytics Base plan · missing: Funnels, Traffic alerts web analytics — adjacent | 60% | $15/mo how? ⓘ | — | |
DataFast Starter · 100k plan web analytics — adjacent | 100% | $19/mo how? ⓘ | — | |
Plausible Analytics Starter · 100k plan · missing: Analytics API web analytics — adjacent | 80% | $19/mo how? ⓘ | — | |
Simple Analytics Self-serve plan · missing: Funnels, Traffic alerts web analytics — adjacent | 60% | $20/mo how? ⓘ | — | |
Umami Pro plan · missing: Funnels, Traffic alerts web analytics — adjacent | 60% | $20/mo how? ⓘ | — | |
Seline Analytics Pro · 100k plan · missing: Traffic alerts web analytics — adjacent | 80% | $24/mo how? ⓘ | — | |
Matomo Cloud plan web analytics — adjacent | 100% | $25.66/mo how? ⓘ | — | |
Piwik PRO Business plan · missing: Funnels, Traffic alerts web analytics — adjacent | 60% | $42/mo how? ⓘ | — | |
Humblytics Business plan · missing: Traffic alerts web analytics — adjacent | 80% | $79/mo how? ⓘ | — |
Which Heap alternative for which situation
Picked by the numbers in this scenario — same subtype unless stated, assessed products only.
- Best full coverage
- DataBull — $9/mo (Hosted Starter (beta) plan) · covers 100%
- Best free plan
- Mixpanel — $0/mo (Free plan) · covers 80%
- Best open source or self-hosted
- DataBull — $9/mo (Hosted Starter (beta) plan) · covers 100%
- Best paid drop-in
- DataBull — $9/mo (Hosted Starter (beta) plan) · covers 100%
- Need pageview analytics, event tracking, analytics API or funnels?
- Mixpanel — from $0/mo (Free plan)
- Need traffic alerts?
- DataBull — from $9/mo (Hosted Starter (beta) plan)
What you give up
Capabilities Heap has that the top alternatives lack.
- Analytics API — Pull analytics data programmatically via an API.Missing from Minilytics, Amplitude.
- Funnels — See where visitors drop off across a multi-step process.Missing from PostHog, Amplitude.
- Traffic alerts — Get notified (email, Slack, Telegram…) when traffic spikes or drops, or a metric crosses a threshold.Missing from Mixpanel, Minilytics, PostHog, Amplitude.
Price at your volume
The same comparison recomputed at three sizes. Plan caps change who is cheapest.
Feature comparison
Heap vs the top alternatives, on the 5 compared capabilities.
| Capability | Heap | Mixpanel | Minilytics | PostHog | Amplitude |
|---|---|---|---|---|---|
| Pageview analytics from Free | ✓ | ✓ | ✓ | ✓ | ✓ |
| Event tracking from Free | ✓ | ✓ | ✓ | ✓ | ✓ |
| Analytics API from Free | ✓ | ✓ | ✗ | ✓ | ✗ |
| Funnels | ✓ | ✓ | ✓ | ✗ | ✗ |
| Traffic alerts from Pro | ✓ | ✗ | ✗ | ✗ | ✗ |
| Scenario price cheapest qualifying plan | — | $0/mo Free | $0/mo Self-hosted (open source) | $0/mo Free | $0/mo Free |
✓ means the product offers the capability — possibly only on a higher tier than the plan priced below it. The price row shows the cheapest plan that qualifies for our comparison scenario, with its plan name; a $0 free plan may not include every checked capability.
What Heap covers
The capability set used for comparison. Grey entries are not available on self-serve plans.
- ✓ Pageview analytics — from Free
- ✓ Event tracking — from Free
- ✓ Analytics API — from Free
- ✓ Funnels
- ✓ Traffic alerts — from Pro
Price ladder
Observed prices from the official pricing page.
Who switched
Anonymous: no account, no email, no IP stored. Reports are shown once a switch has 3 or more and never change ranking or order — alternatives are computed from prices and capabilities only.
Sources
Every claim traces to an official source and a check date.
- https://heap.io/pricing (official_pricing, checked 2026-10-26)
- https://heap.io/pricing#main (official_pricing, checked 2026-10-26)
Frequently asked
Is there a free Heap alternative?
Yes. Mixpanel has a free plan that covers 80% of the 5 capabilities we compared against Heap.
What is the cheapest Heap alternative?
In our scenario (50,000 pageviews or events/month, 1 site, monthly billing), Mixpanel is the cheapest assessed alternative at $0/mo (Free plan).
What is the cheapest Heap alternative with Traffic alerts?
DataBull covers Traffic alerts and costs $9/mo (Hosted Starter (beta) plan) in our scenario.
Does Heap have a free plan?
Yes. Heap's free plan exists; its limits are not stated on the pricing page.
When were these prices checked?
Between 2026-10-26 and 2026-10-29, on the vendors' official pricing pages.
