SE Ranking
SEO · seranking.com
SE Ranking is an all-in-one SEO and GEO (generative engine optimization) platform offering rank tracking, keyword and competitor research, backlink analysis, website audits, content marketing tools, local marketing, AI search visibility tracking, and an SEO data API.
Switching to Ahrefs, which covers 91% of the compared capabilities.
Find my alternative
Way less money.
Top SE Ranking alternatives
We compared 9 products and found 9 cheaper alternatives · vs SE Ranking Core at $129/mo · scenario: single user, monthly billing, USD.
SE Ranking costs $129/mo on the Core plan at single user, monthly billing. We found 9 assessed alternatives that are cheaper in this scenario; 1 of them covers at least 75% of the 11 compared capabilities.
| Product | Match | Price | Annual savings | |
|---|---|---|---|---|
Screaming Frog SEO Spider Paid Version (licence) plan · missing: Data export, Analytics API, Rank tracking, Keyword research, Competitor analysis, White-label reporting, Local SEO, AI search visibility, Content optimization technical seo — adjacent | 18% | $16.58/mo how? ⓘ | $1349 / year 87% cheaper | |
TOP PICK Mangools Basic plan · missing: Data export, Analytics API, Site audit | 73% | $18.85/mo how? ⓘ | $1321.80 / year 85% cheaper | |
Ahrefs Starter plan · missing: White-label reporting | 91% | $29/mo how? ⓘ | $1200 / year 78% cheaper | |
LowFruits Standard plan · missing: Data export, Analytics API, Backlink analysis, Site audit, White-label reporting, Local SEO, AI search visibility, Content optimization keyword research — adjacent | 27% | $29.90/mo how? ⓘ | $1189.20 / year 77% cheaper | |
Surfer Discovery plan · missing: Data export, Analytics API, Backlink analysis, Local SEO content optimization — adjacent | 64% | $49/mo how? ⓘ | $960 / year 62% cheaper | |
Frase Starter plan · missing: Data export, Analytics API, Rank tracking, Keyword research, Competitor analysis, Local SEO content optimization — adjacent | 45% | $49/mo how? ⓘ | $960 / year 62% cheaper | |
Writesonic Starter plan · missing: Data export, Analytics API, Rank tracking, Keyword research, Backlink analysis, Competitor analysis, White-label reporting, Local SEO ai search visibility — adjacent | 27% | $79/mo how? ⓘ | $600 / year 39% cheaper |
Which SE Ranking alternative for which situation
Picked by the numbers in this scenario — same subtype unless stated, assessed products only.
- Best free plan
- Ahrefs — $0/mo (Ahrefs Free plan) · covers 91%
- Best open source or self-hosted
- Screaming Frog SEO Spider — $0/mo (Free Version plan) · covers 18%
- Best paid drop-in
- Mangools — $18.85/mo (Basic plan) · covers 73%
- Need data export, analytics API, rank tracking, keyword research, backlink analysis, site audit, competitor analysis, local SEO, AI search visibility or content optimization?
- Ahrefs — from $0/mo (Ahrefs Free plan)
- Need white-label reporting?
- SEO PowerSuite — from $0/mo (Free plan)
What you give up
Capabilities SE Ranking has that the top alternatives lack.
- Data export — Export raw analytics data for use in other tools.Missing from SEO PowerSuite, Semrush, Screaming Frog SEO Spider.
- Analytics API — Pull analytics data programmatically via an API.Missing from SEO PowerSuite, Semrush, Screaming Frog SEO Spider.
- Rank tracking — Track keyword rankings over time.Missing from Screaming Frog SEO Spider.
- Keyword research — Research keywords and their search volume.Missing from Screaming Frog SEO Spider.
- Competitor analysis — Compare your site's SEO performance against competitors.Missing from Screaming Frog SEO Spider.
- White-label reporting — Generate SEO reports branded with your own logo.Missing from Ahrefs, Semrush, Screaming Frog SEO Spider.
- Local SEO — Track and optimize rankings for local search results.Missing from Semrush, Screaming Frog SEO Spider.
- AI search visibility — Track how a site appears in AI-generated search answers.Missing from SEO PowerSuite, Semrush, Screaming Frog SEO Spider.
- Content optimization — Get suggestions to improve a page's content for search rankings.Missing from Semrush, Screaming Frog SEO Spider.
Feature comparison
SE Ranking vs the top alternatives, on the 11 compared capabilities.
| Capability | SE Ranking | Ahrefs | SEO PowerSuite | Semrush | Screaming Frog SEO Spider |
|---|---|---|---|---|---|
| Data export from Core | ✓ | ✓ | ✗ | ✗ | ✗ |
| Analytics API from Core | ✓ | ✓ | ✗ | ✗ | ✗ |
| Rank tracking | ✓ | ✓ | ✓ | ✓ | ✗ |
| Keyword research | ✓ | ✓ | ✓ | ✓ | ✗ |
| Backlink analysis | ✓ | ✓ | ✓ | ✓ | ✓ |
| Site audit | ✓ | ✓ | ✓ | ✓ | ✓ |
| Competitor analysis | ✓ | ✓ | ✓ | ✓ | ✗ |
| White-label reporting | ✓ | ✗ | ✓ | ✗ | ✗ |
| Local SEO | ✓ | ✓ | ✓ | ✗ | ✗ |
| AI search visibility | ✓ | ✓ | ✗ | ✗ | ✗ |
| Content optimization | ✓ | ✓ | ✓ | ✗ | ✗ |
| Scenario price cheapest qualifying plan | $129/mo Core | $0/mo Ahrefs Free | $0/mo Free | $0/mo Free | $0/mo Free Version |
✓ means the product offers the capability — possibly only on a higher tier than the plan priced below it. The price row shows the cheapest plan that qualifies for our comparison scenario, with its plan name; a $0 free plan may not include every checked capability.
What SE Ranking covers
The capability set used for comparison. Grey entries are not available on self-serve plans.
- ✓ Data export — from Core
- ✓ Analytics API — from Core
- ✓ Rank tracking
- ✓ Keyword research
- ✓ Backlink analysis
- ✓ Site audit
- ✓ Competitor analysis
- ✓ White-label reporting
- ✓ Local SEO
- ✓ AI search visibility
- ✓ Content optimization
Price ladder
Observed prices from the official pricing page.
Sources
Every claim traces to an official source and a check date.
- https://seranking.com/subscription.html (official_pricing, checked 2026-08-26)
Frequently asked
How much does SE Ranking cost?
SE Ranking's Core plan costs $129/mo in our scenario (single user, monthly billing).
Is there a free SE Ranking alternative?
Yes. Ahrefs has a free plan that covers 91% of the 11 capabilities we compared against SE Ranking.
What is the cheapest SE Ranking alternative?
In our scenario (single user, monthly billing), Ahrefs is the cheapest assessed alternative at $0/mo (Ahrefs Free plan).
What is the cheapest SE Ranking alternative with Data export?
Ahrefs covers Data export and costs $0/mo (Ahrefs Free plan) in our scenario.
Does SE Ranking have a free plan?
No. SE Ranking has no free plan on its official pricing page.
When were these prices checked?
Between 2026-08-26 and 2026-09-12, on the vendors' official pricing pages.