Wix alternatives

Website Builders · www.wix.com

Wix is a drag-and-drop website builder with a free plan and premium plans that add a custom domain, payments, ecommerce and bookings.

Free plan availablePaid plans from $17/mo (Light)Prices verified 2026-11-04
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Honest answer
Wix Free covers this scenario
downgrading saves $204 / year

Switching to Carrd saves $185 / year and covers 50% of the compared capabilities.

Find my alternative
Same job.
Way less money.

Top Wix alternatives

We compared 8 products and found 7 cheaper options (3 of them cover at least half the compared features) · vs Wix Light at $17/mo · scenario: single user, monthly billing, USD.

Honest note: you might not need to switch.

Wix’s own free plan covers this scenario. If you’re paying for features you don’t use, downgrading beats switching. The paid comparison below is for when you’ve outgrown free tiers — the “Free plans” view shows alternatives if you want free with different limits.

The short version

Wix costs $17/mo on the Light plan at single user, monthly billing. We found 7 assessed alternatives that are cheaper in this scenario; 1 of them covers at least 75% of the 6 compared capabilities. Wix's own free plan covers this scenario, so downgrading may beat switching.

ProductMatchPriceAnnual savings
TOP PICK
Carrd
Pro Standard plan · missing: AI site generation, Blog, SEO settings
50%$1.58/mo
billed yearly only
how? ⓘ
$185 / year
91% cheaper
Webnode
Limited plan · missing: No builder branding, AI site generation, Blog, SEO settings, Built-in analytics
17%$4.50/mo
billed yearly only
how? ⓘ
$150 / year
74% cheaper
Strikingly
Limited plan · missing: No builder branding, AI site generation, Blog, SEO settings, Built-in analytics
17%$8/mo
billed yearly only
how? ⓘ
$108 / year
53% cheaper
Framer
Basic plan · missing: No builder branding, Blog
67%$10/mo
billed yearly only
how? ⓘ
$84 / year
41% cheaper
Squarespace
Basic plan · missing: No builder branding
83%$14.81/mo
how? ⓘ
$26.28 / year
13% cheaper

Which Wix alternative for which situation

Picked by the numbers in this scenario — same subtype unless stated, assessed products only.

Best free plan
Durable — $0/mo (Free plan) · covers 33%
Best paid drop-in
Squarespace — $14.81/mo (Basic plan) · covers 83%
Need custom domain or no builder branding?
Carrd — from $1.58/mo (Pro Standard plan)
Need AI site generation or built-in analytics?
Durable — from $0/mo (Free plan)
Need blog?
Squarespace — from $14.81/mo (Basic plan)
Need SEO settings?
Webflow — from $0/mo (Starter plan)

What you give up

Capabilities Wix has that the top alternatives lack.

  • Custom domain — Publish the site on your own domain name.
    Missing from Durable, Webflow, Strikingly, Webnode.
  • No builder branding — The site shows no builder badge, banner or ads.
    Missing from Durable, Webflow, Strikingly, Webnode.
  • AI site generation — Generate a first version of the site from a prompt or a few answers.
    Missing from Webflow, Strikingly, Webnode.
  • Blog — Publish blog posts or other CMS content.
    Missing from Durable, Webflow, Strikingly, Webnode.
  • SEO settings — Edit meta tags and get a sitemap or redirects.
    Missing from Durable, Strikingly, Webnode.
  • Built-in analytics — See visitor statistics without adding a third-party tool.
    Missing from Webflow, Strikingly, Webnode.

Feature comparison

Wix vs the top alternatives, on the 6 compared capabilities.

CapabilityWixDurableWebflowStrikinglyWebnode
Custom domain
from Light
✓✗✗✗✗
No builder branding
from Light
✓✗✗✗✗
AI site generation✓✓✗✗✗
Blog✓✗✗✗✗
SEO settings✓✗✓✗✗
Built-in analytics✓✓✗✗✗
Scenario price
cheapest qualifying plan
$17/mo
Light
$0/mo
Free
$0/mo
Starter
$0/mo
Free
$0/mo
Free

✓ means the product offers the capability — possibly only on a higher tier than the plan priced below it. The price row shows the cheapest plan that qualifies for our comparison scenario, with its plan name; a $0 free plan may not include every checked capability.

What Wix covers

The capability set used for comparison. Grey entries are not available on self-serve plans.

  • ✓ Custom domain — from Light
  • ✓ No builder branding — from Light
  • ✓ AI site generation
  • ✓ Blog
  • ✓ SEO settings
  • ✓ Built-in analytics
  • ↑ Online store — only from Core, not compared
  • ↑ Online bookings — only from Core, not compared

Price ladder

Observed prices from the official pricing page.

Free
$0/mo
Free
Light
$17/mo billed yearly
Core
$29/mo billed yearly
Business
$39/mo billed yearly
Business Elite
$159/mo billed yearly

Who switched

Anonymous: no account, no email, no IP stored. Reports are shown once a switch has 3 or more and never change ranking or order — alternatives are computed from prices and capabilities only.

Sources

Every claim traces to an official source and a check date.

Frequently asked

How much does Wix cost?

Wix's Light plan costs $17/mo in our scenario (single user, monthly billing). A free plan exists.

Is there a free Wix alternative?

Yes. Durable has a free plan that covers 33% of the 6 capabilities we compared against Wix.

What is the cheapest Wix alternative?

In our scenario (single user, monthly billing), Durable is the cheapest assessed alternative at $0/mo (Free plan).

What is the cheapest Wix alternative with Custom domain?

Carrd covers Custom domain and costs $1.58/mo (Pro Standard plan) in our scenario.

Does Wix have a free plan?

Yes. Wix's free plan exists; its limits are not stated on the pricing page.

When were these prices checked?

Between 2026-11-04 and 2026-11-04, on the vendors' official pricing pages.

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