MobileAction alternatives

App Store Optimization · www.mobileaction.co

MobileAction offers ASO intelligence plans for keyword research, rank and competitor tracking, plus Apple Ads tools.

Paid plans from $15/mo (Lite)Prices verified 2026-11-03
Visit MobileAction ↗
You could save
40%
$72 / year

Switching to Astro, which covers 75% of the compared capabilities.

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Same job.
Way less money.

Top MobileAction alternatives

We compared 4 products and found 2 cheaper options (1 of them covers at least half the compared features) · vs MobileAction Lite at $15/mo · scenario: single user, monthly billing, USD.

The short version

MobileAction costs $15/mo on the Lite plan at single user, monthly billing. We found 2 assessed alternatives that are cheaper in this scenario; 1 of them covers at least 75% of the 4 compared capabilities.

ProductMatchPriceAnnual savings
TOP PICK
Astro
Single Mac License plan · missing: AI keyword and listing suggestions
75%$9/mo
billed yearly only
how? ⓘ
$72 / year
40% cheaper
Appfigures
Connect plan · missing: Keyword research, Keyword rank tracking, Competitor tracking, AI keyword and listing suggestions
0%$9.99/mo
how? ⓘ
$60.12 / year
33% cheaper

Which MobileAction alternative for which situation

Picked by the numbers in this scenario — same subtype unless stated, assessed products only.

Best free plan
Appfigures — $0/mo (Free plan) · covers 0%
Best paid drop-in
Astro — $9/mo (Single Mac License plan) · covers 75%
Need keyword research, keyword rank tracking or competitor tracking?
Astro — from $9/mo (Single Mac License plan)

What you give up

Capabilities MobileAction has that the top alternatives lack.

  • Keyword research — Find App Store / Google Play keywords with a volume (popularity) and difficulty score.
    Missing from Appfigures.
  • Keyword rank tracking — Track where your app ranks for its keywords over time.
    Missing from Appfigures.
  • Competitor tracking — See competitor apps' keywords, ranks or metadata next to yours.
    Missing from Appfigures.
  • AI keyword and listing suggestions — AI suggests keywords or writes listing metadata for you.
    Missing from Appfigures, Astro.

Feature comparison

MobileAction vs the top alternatives, on the 4 compared capabilities.

CapabilityMobileActionAppfiguresAstro
Keyword research✓✗✓
Keyword rank tracking✓✗✓
Competitor tracking✓✗✓
AI keyword and listing suggestions✓✗✗
Scenario price
cheapest qualifying plan
$15/mo
Lite
$0/mo
Free
$9/mo
Single Mac License

✓ means the product offers the capability — possibly only on a higher tier than the plan priced below it. The price row shows the cheapest plan that qualifies for our comparison scenario, with its plan name; a $0 free plan may not include every checked capability.

What MobileAction covers

The capability set used for comparison. Grey entries are not available on self-serve plans.

  • ✓ Keyword research
  • ✓ Keyword rank tracking
  • ✓ Competitor tracking
  • ✓ AI keyword and listing suggestions
  • ↑ Review replies — only from Basic, not compared

Price ladder

Observed prices from the official pricing page.

Lite
$15/mo
≈ $12.50/mo billed yearly
Basic
$69/mo
≈ $59/mo billed yearly
Pro
$239/mo
≈ $199/mo billed yearly
Enterprise
Contact sales / custom pricing

Who switched

Anonymous: no account, no email, no IP stored. Reports are shown once a switch has 3 or more and never change ranking or order — alternatives are computed from prices and capabilities only.

Sources

Every claim traces to an official source and a check date.

Frequently asked

How much does MobileAction cost?

MobileAction's Lite plan costs $15/mo in our scenario (single user, monthly billing).

Is there a free MobileAction alternative?

Yes. Appfigures has a free plan that covers 0% of the 4 capabilities we compared against MobileAction.

What is the cheapest MobileAction alternative?

In our scenario (single user, monthly billing), Appfigures is the cheapest assessed alternative at $0/mo (Free plan).

Does MobileAction have a free plan?

No. MobileAction has no free plan on its official pricing page.

When were these prices checked?

Between 2026-11-03 and 2026-11-03, on the vendors' official pricing pages.

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