Cheapest App Store Optimization software

5 products with sourced pricing and capability data, 1 with a free plan. Entry paid plans median $12.50/mo; the cheapest product covering the 3 most common capabilities here is Astro from $9/mo. Pick the one you pay for today to find a cheaper replacement.

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5 tracked1 with a free plan

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App Store Optimization price ladder

Every product's entry point, cheapest first: the free plan if there is one, otherwise the lowest paid plan as a monthly equivalent (yearly-billed plans divided by 12). Prices as observed on official pricing pages.

ProductFree planPaid fromPlanVerified
Astro—$9/moSingle Mac License · billed yearly2026-11-03
AppfiguresFree$9.99/moConnect2026-11-03
MobileAction—$15/moLite2026-11-03
AppTweak—$79/moEssential2026-11-03
Wow Keywords—not shown—2026-11-03

Cheapest app store optimization tool for each capability

For every capability at least a third of these products support: the cheapest product that covers it, free plans counted at $0.

Need AI keyword and listing suggestions?
MobileAction — from $15/mo (Lite plan)
Need competitor tracking, keyword research or keyword rank tracking?
Astro — from $9/mo (Single Mac License plan), billed yearly
Need download and revenue estimates?
AppTweak — from $79/mo (Essential plan)
Need review replies?
Appfigures — from $44.99/mo (Monitor plan)

Frequently asked

What is the cheapest app store optimization software?

Astro has the lowest paid entry price we have sourced, from $9/mo (Single Mac License plan), billed yearly. 1 of the 5 products also offer a free plan.

Which app store optimization tools have a free plan?

1 of the 5 we track: Appfigures. Free plans carry limits; each product page lists them.

How much does app store optimization software cost?

Paid entry plans in our data run from $9/mo to $79/mo, with a median of $12.50/mo across 4 priced products (monthly equivalents; yearly-billed plans divided by 12).

Which app store optimization tool is cheapest with ai suggestions?

MobileAction, from $15/mo (Lite plan).

Which app store optimization tool is cheapest with competitor tracking, keyword research or rank tracking?

Astro, from $9/mo (Single Mac License plan), billed yearly.

When were these prices checked?

Between 2026-11-03 and 2026-11-03, on the vendors' official pricing pages.

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