Klaviyo is 100% cheaper
than ActiveCampaign
$0/mo (Free) vs ActiveCampaign Starter at $15/mo — covering 83% of the 6 compared capabilities.
Same job. Way less money.
Comparison scenario
Every cheaper-than claim is tied to a defined scenario — never a bare list price.
single user, monthly billing · USD · prices as observed on official pricing pages.
Starter plan at $15/mo, the cheapest paid plan.
Free: 0 USD/monthly.
ActiveCampaign costs $15/mo on the Starter plan at single user, monthly billing. We found 1 assessed alternative that is cheaper in this scenario; 1 of them covers at least 75% of the 6 compared capabilities.
Capability comparison
Klaviyo covers 83% of the 6 capabilities compared against ActiveCampaign. ✓ native · ◐ via integration · ✗ not found.
| Capability | Klaviyo | ActiveCampaign |
|---|---|---|
| Marketing automation | ✓ | ✓ |
| Audience segmentation | ✓ | ✓ |
| AI writing assistant | ✓ | ✓ |
| SMS marketing | ✓ | ✓ |
| WhatsApp marketing | ✓ | ✓ |
| Transactional email API | ✗ | ✓ |
What you give up
Capabilities ActiveCampaign has that Klaviyo lacks.
- Transactional email API — Send transactional emails programmatically via an API.Missing from Klaviyo.
Plans & pricing, side by side
Advertised prices in USD as observed on the official pricing pages — per-seat and transaction-fee plans are marked.
| Free | Free |
| Enterprise / Professional Services | Contact sales |
| Email (1,500 profiles) | $45/mo |
| Starter | $15/mo |
| Plus | $49/mo |
| Pro | $79/mo |
| Enterprise | $145/mo |
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Frequently asked
How much cheaper is Klaviyo than ActiveCampaign?
100% cheaper in our scenario (single user, monthly billing): $0/mo on Free vs $15/mo on Starter. That is $180 a year.
What does Klaviyo lack compared with ActiveCampaign?
Transactional email API — 1 of the 6 compared capabilities.
When were these prices checked?
ActiveCampaign: 2026-10-26; Klaviyo: 2026-10-26 — on the official pricing pages.
Who switched
Anonymous: no account, no email, no IP stored. Reports are shown once a switch has 3 or more and never change ranking or order — alternatives are computed from prices and capabilities only.
Sources & freshness
- https://www.activecampaign.com/pricing (official_pricing, checked 2026-10-26)
- Klaviyo data last verified 2026-10-26