HubSpot Marketing Hub is an alternative
to HubSpot
$100/mo (Marketing Hub Starter) vs HubSpot Sales Hub Starter at $100/mo for 5 seats ($20/seat) — covering 50% of the 4 compared capabilities.

Same job. Compare the fees.
Comparison scenario
Every cheaper-than claim is tied to a defined scenario — never a bare list price.
5 seats, monthly billing · USD · prices as observed on official pricing pages.
Sales Hub Starter plan at $100/mo ($20/seat × 5 seats), the cheapest paid plan.
Marketing Hub Starter: 20 USD/monthly; 4 extra seat(s) × 20 USD.
HubSpot costs $100/mo on the Sales Hub Starter plan at 5 seats, monthly billing. HubSpot Marketing Hub costs $100/mo (Marketing Hub Starter plan), which is not cheaper than HubSpot Sales Hub Starter at $100/mo in this scenario.
Capability comparison
HubSpot Marketing Hub covers 50% of the 4 capabilities compared against HubSpot. ✓ native · ◐ via integration · ✗ not found.
| Capability | HubSpot Marketing Hub | HubSpot |
|---|---|---|
| Contact management | ✓ | ✓ |
| Sales pipeline management | ✗ | ✓ |
| AI sales assistant | ✓ | ✓ |
| Email sync & tracking | ✗ | ✓ |
What you give up
Capabilities HubSpot has that HubSpot Marketing Hub lacks.
- Sales pipeline management — Track deals through customizable pipeline stages.Missing from HubSpot Marketing Hub.
- Email sync & tracking — Sync email conversations and track opens with contacts.Missing from HubSpot Marketing Hub.
Price at your volume
The same comparison recomputed at three sizes. Plan caps change who is cheapest.
| Usage | HubSpot | HubSpot Marketing Hub |
|---|---|---|
| 3 seats | $60/moSales Hub Starter | $60/mosame priceMarketing Hub Starter |
| 10 seats | $150/moSales Hub Enterprise | $200/mocosts moreMarketing Hub Starter |
| 25 seats | $150/moSales Hub Enterprise | $500/mocosts moreMarketing Hub Starter |
Plans & pricing, side by side
Advertised prices in USD as observed on the official pricing pages — per-seat and transaction-fee plans are marked.
| Free Tools | Free |
| Marketing Hub Starter | $20/seat/mo |
| Marketing Hub Starter · 3k | $120/seat/mo |
| Marketing Hub Starter · 10k | $410/seat/mo |
| Marketing Hub Professional | $890/mo |
| Marketing Hub Professional · 7k | $1140/mo |
| Marketing Hub Professional · 12k | $1390/mo |
| Marketing Hub Enterprise | $3600/mo (billed yearly) |
| Free Tools | Free |
| Sales Hub Starter | $20/seat/mo |
| Sales Hub Professional | $100/seat/mo |
| Sales Hub Enterprise | $150/mo (billed yearly) |
Frequently asked
What does HubSpot Marketing Hub lack compared with HubSpot?
Sales pipeline management, Sales automation & sequences, Email sync & tracking — 3 of the 4 compared capabilities.
When were these prices checked?
HubSpot: 2026-10-26; HubSpot Marketing Hub: 2026-10-28 — on the official pricing pages.
Who switched
Anonymous: no account, no email, no IP stored. Reports are shown once a switch has 3 or more and never change ranking or order — alternatives are computed from prices and capabilities only.
Sources & freshness
- https://www.hubspot.com/pricing/sales (official_pricing, checked 2026-10-26)
- https://www.hubspot.com/pricing/crm (official_pricing, checked 2026-10-26)
- HubSpot Marketing Hub data last verified 2026-10-28