HubSpot Marketing Hub is an alternative
to Capsule CRM
$100/mo (Marketing Hub Starter) vs Capsule CRM Starter at $90/mo for 5 seats ($18/seat) — covering 33% of the 6 compared capabilities.
Same job. Compare the fees.
Comparison scenario
Every cheaper-than claim is tied to a defined scenario — never a bare list price.
5 seats, monthly billing · USD · prices as observed on official pricing pages.
Starter plan at $90/mo ($18/seat × 5 seats), the cheapest paid plan.
Marketing Hub Starter: 20 USD/monthly; 4 extra seat(s) × 20 USD.
Capsule CRM costs $90/mo on the Starter plan at 5 seats, monthly billing. HubSpot Marketing Hub costs $100/mo (Marketing Hub Starter plan), which is not cheaper than Capsule CRM Starter at $90/mo in this scenario.
Capability comparison
HubSpot Marketing Hub covers 33% of the 6 capabilities compared against Capsule CRM. ✓ native · ◐ via integration · ✗ not found.
| Capability | HubSpot Marketing Hub | Capsule CRM |
|---|---|---|
| Contact management | ✓ | ✓ |
| Sales pipeline management | ✗ | ✓ |
| AI sales assistant | ✓ | ✓ |
| Reports & forecasting | ✓ | ✓ |
| Custom fields | ✗ | ✓ |
| Mobile CRM app | ✗ | ✓ |
What you give up
Capabilities Capsule CRM has that HubSpot Marketing Hub lacks.
- Sales pipeline management — Track deals through customizable pipeline stages.Missing from HubSpot Marketing Hub.
- Custom fields — Add custom fields to records to track your own data.Missing from HubSpot Marketing Hub.
- Mobile CRM app — Access the CRM from a mobile app.Missing from HubSpot Marketing Hub.
Price at your volume
The same comparison recomputed at three sizes. Plan caps change who is cheapest.
| Usage | Capsule CRM | HubSpot Marketing Hub |
|---|---|---|
| 3 seats | $54/moStarter | $60/mocosts moreMarketing Hub Starter |
| 10 seats | $180/moStarter | $200/mocosts moreMarketing Hub Starter |
| 25 seats | $450/moStarter | $500/mocosts moreMarketing Hub Starter |
Plans & pricing, side by side
Advertised prices in USD as observed on the official pricing pages — per-seat and transaction-fee plans are marked.
| Free Tools | Free |
| Marketing Hub Starter | $20/seat/mo |
| Marketing Hub Starter · 3k | $120/seat/mo |
| Marketing Hub Starter · 10k | $410/seat/mo |
| Marketing Hub Professional | $890/mo |
| Marketing Hub Professional · 7k | $1140/mo |
| Marketing Hub Professional · 12k | $1390/mo |
| Marketing Hub Enterprise | $3600/mo (billed yearly) |
| Free | Free |
| Starter | $18/seat/mo (billed yearly) |
| Growth | $36/seat/mo (billed yearly) |
| Advanced | $54/seat/mo (billed yearly) |
| Ultimate | Contact sales |
Frequently asked
What does HubSpot Marketing Hub lack compared with Capsule CRM?
Sales pipeline management, Email sync & tracking, Sales automation & sequences, Custom fields, Mobile CRM app, Permissions & security controls — 6 of the 6 compared capabilities.
When were these prices checked?
Capsule CRM: 2026-10-26; HubSpot Marketing Hub: 2026-10-28 — on the official pricing pages.
Who switched
Anonymous: no account, no email, no IP stored. Reports are shown once a switch has 3 or more and never change ranking or order — alternatives are computed from prices and capabilities only.
Sources & freshness
- https://capsulecrm.com/pricing/ (official_pricing, checked 2026-10-26)
- https://capsulecrm.com/pricing/ (official_pricing, checked 2026-10-26)
- HubSpot Marketing Hub data last verified 2026-10-28