Fathom Analytics is 25% cheaper
than Umami
$15/mo (Base) vs Umami Pro at $20/mo — covering 86% of the 7 compared capabilities.
Same job. Way less money.
Comparison scenario
Every cheaper-than claim is tied to a defined scenario — never a bare list price.
50,000 pageviews or events/month, 1 site, monthly billing · USD · prices as observed on official pricing pages.
Pro plan at $20/mo, the cheapest paid plan.
Base: 15 USD/monthly.
Umami costs $20/mo on the Pro plan at 50,000 pageviews or events/month, 1 site, monthly billing. We found 1 assessed alternative that is cheaper in this scenario; 1 of them covers at least 75% of the 7 compared capabilities.
Capability comparison
Fathom Analytics covers 86% of the 7 capabilities compared against Umami. ✓ native · ◐ via integration · ✗ not found.
| Capability | Fathom Analytics | Umami |
|---|---|---|
| Privacy-focused analytics | ✓ | ✓ |
| Event tracking | ✓ | ✓ |
| Pageview analytics | ✓ | ✓ |
| Analytics API | ✓ | ✓ |
| Data export | ✓ | ✓ |
| Realtime visitor view | ✓ | ✓ |
| MCP server for AI agents | ✗ | ✓ |
What you give up
Capabilities Umami has that Fathom Analytics lacks.
- MCP server for AI agents — Official MCP server so AI assistants (Claude, Cursor, ChatGPT…) can query your analytics.Missing from Fathom Analytics.
Price at your volume
The same comparison recomputed at three sizes. Plan caps change who is cheapest.
| Usage | Umami | Fathom Analytics |
|---|---|---|
| 10,000 pageviews or events/month | $20/moPro | $15/mocheaperBase |
| 50,000 pageviews or events/month | $20/moPro | $15/mocheaperBase |
| 250,000 pageviews or events/month | $20/moPro | $45/mocosts moreBase · 500k |
Plans & pricing, side by side
Advertised prices in USD as observed on the official pricing pages — per-seat and transaction-fee plans are marked.
| Base | $15/mo |
| Base · 200k | $25/mo |
| Base · 500k | $45/mo |
| Hobby | Free |
| Pro | $20/mo |
| Business | $200/mo |
| Enterprise | Contact sales |
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Frequently asked
How much cheaper is Fathom Analytics than Umami?
25% cheaper in our scenario (50,000 pageviews or events/month, 1 site, monthly billing): $15/mo on Base vs $20/mo on Pro. That is $60 a year.
What does Fathom Analytics lack compared with Umami?
MCP server for AI agents — 1 of the 7 compared capabilities.
When were these prices checked?
Umami: 2026-10-28; Fathom Analytics: 2026-10-28 — on the official pricing pages.
Who switched
Anonymous: no account, no email, no IP stored. Reports are shown once a switch has 3 or more and never change ranking or order — alternatives are computed from prices and capabilities only.
Sources & freshness
- https://umami.is (feature_page, checked 2026-10-28)
- https://umami.is/pricing (official_pricing, checked 2026-10-26)
- Fathom Analytics data last verified 2026-10-28