EmailOctopus is cheaper, but covers only 3 of 10 compared capabilities
$0/mo (Starter) vs Brevo Starter · 2.5k at $25/mo — covering 30% of the 10 compared capabilities.
Cheaper. Not the same job.
Comparison scenario
Every cheaper-than claim is tied to a defined scenario — never a bare list price.
2,500 contacts, 10,000 emails/month, monthly billing · USD · prices as observed on official pricing pages.
Starter · 2.5k plan at $25/mo, the cheapest paid plan.
Starter: 0 USD/monthly.
Brevo costs $25/mo on the Starter · 2.5k plan at 2,500 contacts, 10,000 emails/month, monthly billing. We found 1 assessed alternative that is cheaper in this scenario; 0 of them cover at least 75% of the 10 compared capabilities.
Capability comparison
EmailOctopus covers 30% of the 10 capabilities compared against Brevo. ✓ native · ◐ via integration · ✗ not found.
| Capability | EmailOctopus | Brevo |
|---|---|---|
| A/B testing | ✗ | ✓ |
| Landing pages | ✓ | ✓ |
| Remove branding | ↑ Pro | ✓ |
| Dedicated IP | ✗ | ✓ |
| Marketing automation | ✓ | ✓ |
| Audience segmentation | ✗ | ✓ |
| Email templates | ✓ | ✓ |
| Transactional email API | ✗ | ✓ |
| SSO (SAML) | ✗ | ✓ |
| Send-time optimization | ✗ | ✓ |
What you give up
Capabilities Brevo has that EmailOctopus lacks.
- A/B testing — Test variations of an email to see which performs better.Missing from EmailOctopus.
- Remove branding — Remove the provider's branding from sent emails.Missing from EmailOctopus.
- Dedicated IP — Send email from an IP address dedicated to your account.Missing from EmailOctopus.
- Audience segmentation — Group subscribers into segments for targeted sends.Missing from EmailOctopus.
- Transactional email API — Send transactional emails programmatically via an API.Missing from EmailOctopus.
- SSO (SAML) — Sign in through your company's SAML SSO.Missing from EmailOctopus.
- Send-time optimization — Automatically send each email at the recipient's best time to open it.Missing from EmailOctopus.
Price at your volume
The same comparison recomputed at three sizes. Plan caps change who is cheapest.
| Usage | Brevo | EmailOctopus |
|---|---|---|
| 1,000 contacts, 4,000 emails/month | $17/moStarter · 1.5k | $0/mocheaperStarter |
| 2,500 contacts, 10,000 emails/month | $25/moStarter · 2.5k | $0/mocheaperStarter |
| 10,000 contacts, 40,000 emails/month | $46/moStarter · 40k emails | $44.50/mocheaperPro · 10k |
Plans & pricing, side by side
Advertised prices in USD as observed on the official pricing pages — per-seat and transaction-fee plans are marked.
| Starter | Free |
| Pro | $13.50/mo |
| Pro · 2.5k | $20/mo |
| Pro · 10k | $44.50/mo |
| Free | Free |
| Starter | $9/mo |
| Starter · 1.5k | $17/mo |
| Starter · 2.5k | $25/mo |
| Starter · 20k emails | $32/mo |
| Starter · 40k emails | $46/mo |
| Starter · 100k emails | $82/mo |
| Standard | $18/mo |
| Standard · 1.5k | $35/mo |
| Standard · 2.5k | $49/mo |
| Standard · 20k emails | $69/mo |
| Standard · 40k emails | $89/mo |
| Standard · 100k emails | $139/mo |
| Standard · 500k emails | $429/mo |
| Professional | $499/mo |
| Professional · 250k emails | $599/mo |
| Professional · 1000k emails | $999/mo |
| Enterprise | Contact sales |
| Pay-as-you-go credits | Contact sales |
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Frequently asked
How much cheaper is EmailOctopus than Brevo?
100% cheaper in our scenario (2,500 contacts, 10,000 emails/month, monthly billing): $0/mo on Starter vs $25/mo on Starter · 2.5k. That is $300 a year. But it covers only 3 of 10 compared capabilities, so it isn't a like-for-like replacement.
What does EmailOctopus lack compared with Brevo?
A/B testing, Remove branding, Dedicated IP, Audience segmentation, Transactional email API, SSO (SAML), Send-time optimization — 7 of the 10 compared capabilities.
When were these prices checked?
Brevo: 2026-10-28; EmailOctopus: 2026-10-28 — on the official pricing pages.
Who switched
Anonymous: no account, no email, no IP stored. Reports are shown once a switch has 3 or more and never change ranking or order — alternatives are computed from prices and capabilities only.
Sources & freshness
- https://www.brevo.com/pricing/ (official_pricing, checked 2026-10-28)
- https://www.brevo.com/pricing/# (official_pricing, checked 2026-10-26)
- https://www.brevo.com/pricing/ (official_pricing, checked 2026-10-26)
- EmailOctopus data last verified 2026-10-28