Verified comparison

ActiveCampaign is an alternative
to Brevo

$39/mo (Starter · 2.5k) vs Brevo Starter · 2.5k at $25/mo — covering 30% of the 10 compared capabilities.

Not cheaper than Brevo in this scenarioVisit ActiveCampaign ↗

Same job. Compare the fees.

Comparison scenario

Every cheaper-than claim is tied to a defined scenario — never a bare list price.

Scenario

2,500 contacts, 10,000 emails/month, monthly billing · USD · prices as observed on official pricing pages.

Brevo basis

Starter · 2.5k plan at $25/mo, the cheapest paid plan.

ActiveCampaign basis

Starter · 2.5k: 468 USD/yearly.

The short version

Brevo costs $25/mo on the Starter · 2.5k plan at 2,500 contacts, 10,000 emails/month, monthly billing. ActiveCampaign costs $39/mo (Starter · 2.5k plan), which is not cheaper than Brevo Starter · 2.5k at $25/mo in this scenario.

Capability comparison

ActiveCampaign covers 30% of the 10 capabilities compared against Brevo. ✓ native · ◐ via integration · ✗ not found.

CapabilityActiveCampaignBrevo
A/B testing✗✓
Landing pages↑ Enterprise✓
Remove branding✗✓
Dedicated IP✗✓
Marketing automation✓✓
Audience segmentation✓✓
Email templates✗✓
Transactional email API✓✓
SSO (SAML)↑ Enterprise✓
Send-time optimization✗✓

What you give up

Capabilities Brevo has that ActiveCampaign lacks.

  • A/B testing — Test variations of an email to see which performs better.
    Missing from ActiveCampaign.
  • Landing pages — Build landing pages to pair with email campaigns.
    Missing from ActiveCampaign.
  • Remove branding — Remove the provider's branding from sent emails.
    Missing from ActiveCampaign.
  • Dedicated IP — Send email from an IP address dedicated to your account.
    Missing from ActiveCampaign.
  • Email templates — Start a campaign from a pre-built email template.
    Missing from ActiveCampaign.
  • SSO (SAML) — Sign in through your company's SAML SSO.
    Missing from ActiveCampaign.
  • Send-time optimization — Automatically send each email at the recipient's best time to open it.
    Missing from ActiveCampaign.

Price at your volume

The same comparison recomputed at three sizes. Plan caps change who is cheapest.

UsageBrevoActiveCampaign
1,000 contacts, 4,000 emails/month$17/moStarter · 1.5k$15/mocheaperStarter
2,500 contacts, 10,000 emails/month$25/moStarter · 2.5k$39/mocosts moreStarter · 2.5k
10,000 contacts, 40,000 emails/month$46/moStarter · 40k emails$149/mocosts moreStarter · 10k

Plans & pricing, side by side

Advertised prices in USD as observed on the official pricing pages — per-seat and transaction-fee plans are marked.

ActiveCampaign
Starter$15/mo (billed yearly)
Starter · 2.5k$39/mo (billed yearly)
Starter · 10k$149/mo (billed yearly)
Plus$49/mo (billed yearly)
Plus · 2.5k$95/mo (billed yearly)
Plus · 10k$189/mo (billed yearly)
Pro$79/mo (billed yearly)
Pro · 2.5k$149/mo (billed yearly)
Pro · 10k$375/mo (billed yearly)
Enterprise$145/mo (billed yearly)
Enterprise · 2.5k$255/mo (billed yearly)
Enterprise · 10k$589/mo (billed yearly)
Brevo
FreeFree
Starter$9/mo
Starter · 1.5k$17/mo
Starter · 2.5k$25/mo
Starter · 20k emails$32/mo
Starter · 40k emails$46/mo
Starter · 100k emails$82/mo
Standard$18/mo
Standard · 1.5k$35/mo
Standard · 2.5k$49/mo
Standard · 20k emails$69/mo
Standard · 40k emails$89/mo
Standard · 100k emails$139/mo
Standard · 500k emails$429/mo
Professional$499/mo
Professional · 250k emails$599/mo
Professional · 1000k emails$999/mo
EnterpriseContact sales
Pay-as-you-go creditsContact sales

Frequently asked

What does ActiveCampaign lack compared with Brevo?

A/B testing, Landing pages, Remove branding, Dedicated IP, Email templates, SSO (SAML), Send-time optimization — 7 of the 10 compared capabilities.

When were these prices checked?

Brevo: 2026-10-28; ActiveCampaign: 2026-10-28 — on the official pricing pages.

Who switched

Anonymous: no account, no email, no IP stored. Reports are shown once a switch has 3 or more and never change ranking or order — alternatives are computed from prices and capabilities only.

Sources & freshness

All Brevo alternatives