Wix is 100% cheaper
than Durable
$0/mo (Free) vs Durable Launch at $25/mo — covering 50% of the 8 compared capabilities.
Same job. Way less money.
Comparison scenario
Every cheaper-than claim is tied to a defined scenario — never a bare list price.
single user, monthly billing · USD · prices as observed on official pricing pages.
Launch plan at $25/mo, the cheapest paid plan.
Free: 0 USD/monthly.
Durable costs $25/mo on the Launch plan at single user, monthly billing. We found 1 assessed alternative that is cheaper in this scenario; 0 of them cover at least 75% of the 8 compared capabilities.
Capability comparison
Wix covers 50% of the 8 capabilities compared against Durable. ✓ native · ◐ via integration · ✗ not found.
| Capability | Wix | Durable |
|---|---|---|
| AI site generation | ✓ | ✓ |
| Built-in analytics | ✓ | ✓ |
| Custom domain | ↑ Light | ✓ |
| No builder branding | ↑ Light | ✓ |
| Contact forms | ✗ | ✓ |
| SEO settings | ✓ | ✓ |
| Online bookings | ↑ Core | ✓ |
| Blog | ✓ | ✓ |
What you give up
Capabilities Durable has that Wix lacks.
- Custom domain — Publish the site on your own domain name.Missing from Wix.
- No builder branding — The site shows no builder badge, banner or ads.Missing from Wix.
- Contact forms — Add contact or signup forms that collect submissions.Missing from Wix.
- Online bookings — Visitors can book appointments or request a booking on the site.Missing from Wix.
Plans & pricing, side by side
Advertised prices in USD as observed on the official pricing pages — per-seat and transaction-fee plans are marked.
| Free | Free |
| Light | $17/mo (billed yearly) |
| Core | $29/mo (billed yearly) |
| Business | $39/mo (billed yearly) |
| Business Elite | $159/mo (billed yearly) |
| Free | Free |
| Launch | $25/mo |
| Grow | $49/mo |
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Frequently asked
How much cheaper is Wix than Durable?
100% cheaper in our scenario (single user, monthly billing): $0/mo on Free vs $25/mo on Launch. That is $300 a year.
What does Wix lack compared with Durable?
Custom domain, No builder branding, Contact forms, Online bookings — 4 of the 8 compared capabilities.
When were these prices checked?
Durable: 2026-11-04; Wix: 2026-11-04 — on the official pricing pages.
Who switched
Anonymous: no account, no email, no IP stored. Reports are shown once a switch has 3 or more and never change ranking or order — alternatives are computed from prices and capabilities only.
Sources & freshness
- https://durable.com/pricing (official_pricing, checked 2026-11-04)
- Wix data last verified 2026-11-04