Mailchimp is an alternative
to Moosend
$45/mo (Essentials · 2.5k) vs Moosend Pro · 3k at $32/mo — covering 30% of the 9 compared capabilities.

Same job. Compare the fees.
Comparison scenario
Every cheaper-than claim is tied to a defined scenario — never a bare list price.
2,500 contacts, 10,000 emails/month, monthly billing · USD · prices as observed on official pricing pages.
Pro · 3k plan at $32/mo, the cheapest paid plan.
Essentials · 2.5k: 45 USD/monthly.
Moosend costs $32/mo on the Pro · 3k plan at 2,500 contacts, 10,000 emails/month, monthly billing. Mailchimp costs $45/mo (Essentials · 2.5k plan), which is not cheaper than Moosend Pro · 3k at $32/mo in this scenario.
Capability comparison
Mailchimp covers 30% of the 9 capabilities compared against Moosend. ✓ native · ◐ via integration · ✗ not found.
| Capability | Mailchimp | Moosend |
|---|---|---|
| Marketing automation | ✓ | ✓ |
| A/B testing | ✓ | ✓ |
| Audience segmentation | ✗ | ✓ |
| Email templates | ✓ | ✓ |
| Landing pages | ✗ | ✓ |
| Transactional email API | ✗ | ✓ |
| SSO (SAML) | ✗ | ✓ |
| AI writing assistant | ✗ | ✓ |
| Product recommendations | ✗ | ✓ |
What you give up
Capabilities Moosend has that Mailchimp lacks.
- Audience segmentation — Group subscribers into segments for targeted sends.Missing from Mailchimp.
- Landing pages — Build landing pages to pair with email campaigns.Missing from Mailchimp.
- Transactional email API — Send transactional emails programmatically via an API.Missing from Mailchimp.
- SSO (SAML) — Sign in through your company's SAML SSO.Missing from Mailchimp.
- AI writing assistant — Get AI help drafting email copy.Missing from Mailchimp.
- Product recommendations — Recommend products in emails based on customer behavior.Missing from Mailchimp.
Price at your volume
The same comparison recomputed at three sizes. Plan caps change who is cheapest.
| Usage | Moosend | Mailchimp |
|---|---|---|
| 1,000 contacts, 4,000 emails/month | $16/moPro | $26.50/mocosts moreEssentials · 1.5k |
| 2,500 contacts, 10,000 emails/month | $32/moPro · 3k | $45/mocosts moreEssentials · 2.5k |
| 10,000 contacts, 40,000 emails/month | $88/moPro · 10k | $110/mocosts moreEssentials · 10k |
Plans & pricing, side by side
Advertised prices in USD as observed on the official pricing pages — per-seat and transaction-fee plans are marked.
| Free | Free |
| Essentials | $13/mo |
| Essentials · 1.5k | $26.50/mo |
| Essentials · 2.5k | $45/mo |
| Essentials · 10k | $110/mo |
| Standard | $20/mo |
| Standard · 1.5k | $45/mo |
| Standard · 2.5k | $60/mo |
| Standard · 10k | $135/mo |
| Premium | $350/mo |
| Premium · 1.5k | $350/mo |
| Premium · 2.5k | $350/mo |
| Premium · 10k | $350/mo |
| Pay As You Go | Contact sales |
| Pro | $16/mo |
| Pro · 3k | $32/mo |
| Pro · 10k | $88/mo |
| Moosend+ | Contact sales |
| Enterprise | Contact sales |
Frequently asked
What does Mailchimp lack compared with Moosend?
Audience segmentation, Landing pages, Transactional email API, Dedicated IP, SSO (SAML), AI writing assistant, Product recommendations — 7 of the 9 compared capabilities.
When were these prices checked?
Moosend: 2026-10-28; Mailchimp: 2026-10-28 — on the official pricing pages.
Who switched
Anonymous: no account, no email, no IP stored. Reports are shown once a switch has 3 or more and never change ranking or order — alternatives are computed from prices and capabilities only.
Sources & freshness
- https://moosend.com/pricing/ (official_pricing, checked 2026-10-28)
- https://moosend.com/pricing/ (official_pricing, checked 2026-10-26)
- Mailchimp data last verified 2026-10-28