Kit is 100% cheaper
than EmailOctopus
$0/mo (Newsletter) vs EmailOctopus Pro · 2.5k at $20/mo — covering 75% of the 4 compared capabilities.
Same job. Way less money.
Comparison scenario
Every cheaper-than claim is tied to a defined scenario — never a bare list price.
2,500 contacts, 10,000 emails/month, monthly billing · USD · prices as observed on official pricing pages.
Pro · 2.5k plan at $20/mo, the cheapest paid plan.
Newsletter: 0 USD/monthly.
EmailOctopus costs $20/mo on the Pro · 2.5k plan at 2,500 contacts, 10,000 emails/month, monthly billing. We found 1 assessed alternative that is cheaper in this scenario; 1 of them covers at least 75% of the 4 compared capabilities.
Capability comparison
Kit covers 75% of the 4 capabilities compared against EmailOctopus. ✓ native · ◐ via integration · ✗ not found.
| Capability | Kit | EmailOctopus |
|---|---|---|
| Email templates | ✓ | ✓ |
| Landing pages | ✓ | ✓ |
| Marketing automation | ✓ | ✓ |
| Remove branding | ↑ Creator | ✓ |
What you give up
Capabilities EmailOctopus has that Kit lacks.
- Remove branding — Remove the provider's branding from sent emails.Missing from Kit.
Price at your volume
The same comparison recomputed at three sizes. Plan caps change who is cheapest.
| Usage | EmailOctopus | Kit |
|---|---|---|
| 1,000 contacts, 4,000 emails/month | $13.50/moPro | $0/mocheaperNewsletter |
| 2,500 contacts, 10,000 emails/month | $20/moPro · 2.5k | $0/mocheaperNewsletter |
| 10,000 contacts, 40,000 emails/month | $44.50/moPro · 10k | $0/mocheaperNewsletter |
Plans & pricing, side by side
Advertised prices in USD as observed on the official pricing pages — per-seat and transaction-fee plans are marked.
| Newsletter | Free |
| Creator | $39/mo |
| Creator · 3k | $59/mo |
| Creator · 10k | $139/mo |
| Pro | $79/mo |
| Pro · 3k | $99/mo |
| Pro · 10k | $189/mo |
| Starter | Free |
| Pro | $13.50/mo |
| Pro · 2.5k | $20/mo |
| Pro · 10k | $44.50/mo |
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Frequently asked
How much cheaper is Kit than EmailOctopus?
100% cheaper in our scenario (2,500 contacts, 10,000 emails/month, monthly billing): $0/mo on Newsletter vs $20/mo on Pro · 2.5k. That is $240 a year.
What does Kit lack compared with EmailOctopus?
Remove branding — 1 of the 4 compared capabilities.
When were these prices checked?
EmailOctopus: 2026-10-28; Kit: 2026-10-28 — on the official pricing pages.
Who switched
Anonymous: no account, no email, no IP stored. Reports are shown once a switch has 3 or more and never change ranking or order — alternatives are computed from prices and capabilities only.
Sources & freshness
- https://emailoctopus.com/pricing (official_pricing, checked 2026-10-28)
- Kit data last verified 2026-10-28