Frase is an alternative
to Surfer
$49/mo (Starter) vs Surfer Discovery at $49/mo — covering 50% of the 5 compared capabilities.
Same job. Compare the fees.
Comparison scenario
Every cheaper-than claim is tied to a defined scenario — never a bare list price.
single user, monthly billing · USD · prices as observed on official pricing pages.
Discovery plan at $49/mo, the cheapest paid plan.
Starter: 49 USD/monthly.
Surfer costs $49/mo on the Discovery plan at single user, monthly billing. Frase costs $49/mo (Starter plan), which is not cheaper than Surfer Discovery at $49/mo in this scenario.
Capability comparison
Frase covers 50% of the 5 capabilities compared against Surfer. ✓ native · ◐ via integration · ✗ not found.
| Capability | Frase | Surfer |
|---|---|---|
| Content optimization | ✓ | ✓ |
| Keyword research | ✗ | ✓ |
| Site audit | ✓ | ✓ |
| Rank tracking | ✗ | ✓ |
| Competitor analysis | ✗ | ✓ |
What you give up
Capabilities Surfer has that Frase lacks.
- Keyword research — Research keywords and their search volume.Missing from Frase.
- Rank tracking — Track keyword rankings over time.Missing from Frase.
- Competitor analysis — Compare your site's SEO performance against competitors.Missing from Frase.
Plans & pricing, side by side
Advertised prices in USD as observed on the official pricing pages — per-seat and transaction-fee plans are marked.
| Starter | $49/mo |
| Professional | $129/mo |
| Scale | $299/mo |
| Enterprise | Contact sales |
| Discovery | $49/mo (billed yearly) |
| Standard | $99/mo (billed yearly) |
| Pro | $182/mo (billed yearly) |
| Peace of Mind | $299/mo (billed yearly) |
| Enterprise | $999/mo |
| AI Search Analytics (standalone) | $158/mo (billed yearly) |
Frequently asked
What does Frase lack compared with Surfer?
Keyword research, Rank tracking, Competitor analysis, White-label reporting — 4 of the 5 compared capabilities.
When were these prices checked?
Surfer: 2026-10-27; Frase: 2026-10-26 — on the official pricing pages.
Who switched
Anonymous: no account, no email, no IP stored. Reports are shown once a switch has 3 or more and never change ranking or order — alternatives are computed from prices and capabilities only.
Sources & freshness
- https://surfer.ai/pricing/ (official_pricing, checked 2026-10-27)
- https://surferseo.com/pricing/ (official_pricing, checked 2026-10-26)
- Frase data last verified 2026-10-26