Attio is an alternative
to Zoho CRM
$220/mo (Plus) vs Zoho CRM Standard at $70/mo for 5 seats ($14/seat) — covering 73% of the 10 compared capabilities.

Same job. Compare the fees.
Comparison scenario
Every cheaper-than claim is tied to a defined scenario — never a bare list price.
5 seats, monthly billing · USD · prices as observed on official pricing pages.
Standard plan at $70/mo ($14/seat × 5 seats), the cheapest paid plan.
Plus: 44 USD/monthly; 4 extra seat(s) × 44 USD.
Zoho CRM costs $70/mo on the Standard plan at 5 seats, monthly billing. Attio costs $220/mo (Plus plan), which is not cheaper than Zoho CRM Standard at $70/mo in this scenario.
Capability comparison
Attio covers 73% of the 10 capabilities compared against Zoho CRM. ✓ native · ◐ via integration · ✗ not found.
| Capability | Attio | Zoho CRM |
|---|---|---|
| Contact management | ✓ | ✓ |
| Lead management | ✗ | ✓ |
| Sales pipeline management | ✓ | ✓ |
| Sales automation & sequences | ↑ Pro | ✓ |
| Reports & forecasting | ✓ | ✓ |
| Email sync & tracking | ✓ | ✓ |
| Meeting scheduling | ✗ | ✓ |
| Mobile CRM app | ✓ | ✓ |
| Custom fields | ✓ | ✓ |
| Permissions & security controls | ✓ | ✓ |
What you give up
Capabilities Zoho CRM has that Attio lacks.
- Lead management — Capture, score, and organize incoming leads.Missing from Attio.
- Sales automation & sequences — Automate outreach sequences and follow-up tasks.Missing from Attio.
- Meeting scheduling — Let prospects book meetings directly from the CRM.Missing from Attio.
Price at your volume
The same comparison recomputed at three sizes. Plan caps change who is cheapest.
| Usage | Zoho CRM | Attio |
|---|---|---|
| 3 seats | $42/moStandard | $0/mocheaperFree |
| 10 seats | $140/moStandard | $440/mocosts morePlus |
| 25 seats | $350/moStandard | $2475/mocosts morePro |
Plans & pricing, side by side
Advertised prices in USD as observed on the official pricing pages — per-seat and transaction-fee plans are marked.
| Free | Free |
| Plus | $44/seat/mo |
| Pro | $99/seat/mo |
| Enterprise | Contact sales |
| Free | Free |
| Standard | $14/seat/mo (billed yearly) |
| Professional | $23/seat/mo (billed yearly) |
| Enterprise | $40/seat/mo (billed yearly) |
| Ultimate | $52/seat/mo (billed yearly) |
Frequently asked
What does Attio lack compared with Zoho CRM?
Lead management, Sales automation & sequences, Meeting scheduling — 3 of the 10 compared capabilities.
When were these prices checked?
Zoho CRM: 2026-10-26; Attio: 2026-10-26 — on the official pricing pages.
Who switched
Anonymous: no account, no email, no IP stored. Reports are shown once a switch has 3 or more and never change ranking or order — alternatives are computed from prices and capabilities only.
Sources & freshness
- https://www.zoho.com/crm/zohocrm-pricing.html (official_pricing, checked 2026-10-26)
- Attio data last verified 2026-10-26